Senior Sales Leader

7 days ago

Melbourne, Victoria, Australia Bebeeexhibition Full time

About the Role
We are seeking an experienced Exhibition Director to lead the sales and delivery of our flagship Melbourne and Sydney Home Shows – Australia's largest events for home renovation and building. These iconic shows attract over 100,000 engaged homeowners annually and represent the highest-profile events in the business.
Based in Hawthorn, with hybrid working arrangements (3 days in the office, 2 from home), plus an optional 9 day working fortnight, this senior role carries both commercial and leadership responsibility. You will take ownership of revenue growth, lead and mentor a high-performing sales team, and ensure exhibitors achieve success.
This is a unique opportunity for a commercially driven exhibition professional with a passion for home renovation, interiors and design, and a talent for building teams and events that inspire.
Main Responsibilities
Lead, coach and mentor a sales team to achieve and exceed revenue targets
Drive new business growth while ensuring exhibitor retention and strong rebooking rates
Implement structured sales processes, pipeline management and performance reviews
Provide hands-on training and development to lift capability across the sales team
Oversee exhibition operations, including floorplans, stand allocations and onsite delivery
Act as a senior point of contact for key exhibitors, building long-term commercial partnerships
Work with the leadership team to set event strategy and contribute to the growth of the wider business
Partner with marketing and operations to maximise exhibitor ROI and deliver innovative show features
Monitor budgets, sales performance and reporting to ensure the commercial success of the flagship Home Shows
Required Skills and Qualifications
Demonstrated success in leading, coaching and motivating a sales team
Proven track record in driving revenue growth in exhibitions, expos or large-scale events (mandatory)
Experience in B2C or consumer-focused sales environments
A genuine passion for home renovation, interiors and design, with an interest in the latest trends and innovations
Exceptional leadership, communication and people-development skills
Strong commercial acumen with the ability to set and achieve ambitious sales targets
Highly organised, resilient and proactive, thriving under pressure
A collaborative team player who embraces company values and culture
A car and current driver's licence (essential)
CRM experience (Salesforce or Zoho ideal)
Benefits
Above-industry base salary + super, with uncapped commission potential
Hybrid working arrangements (2 days WFH) plus an optional 9 day working fortnight
Career growth opportunities within a supportive and expanding business
The opportunity to be part of the leadership team, shaping the future of Australia's flagship events
The chance to lead and inspire a sales team on Australia's largest and most recognised home shows
A comprehensive health and wellbeing program, including initiatives to support work-life balance, mental health and physical wellbeing
If you are a strong sales leader with a passion for home renovation and the drive to build, mentor and inspire successful teams, we encourage you to apply.
Seniority Level
Director
Employment Type
Full-time
Job Function
Design, Art/Creative, and Information Technology
Industries: Events Services

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