Manager, Marketing Performance Measurement

3 days ago

Sydney, New South Wales, Australia Nab - National Australia Bank Full time

**Work type**: Permanent Full time, Fixed term Full time
**Region**: NSW- Sydney CBD, VIC- Melbourne CBD
- **Showcase your **marketing analytics** experience in this unique role at NAB**:

- **Pioneer thought leadership for the design and delivery of campaign performance**:

- **9 month fixed term contract opportunity**

**As a Manager, Marketing Performance Measurement in the Customer Decisioning and Data Science Unit, **you will:

- Manage a team of analytics professionals to deliver measurement capabilities across marketing
- Manage the development, implementation, and evaluation of initiatives (end to end) that increases the performance capability across Marketing
- Drive the use of sophisticated and innovative tools and methods providing data driven measurement solutions to support strategic decision making across Marketing and Product teams
- Deliver on the design, build and maintenance of the data assets and visualisation required to ensure consistent, automated measurement across marketing
- Lead and deliver best in class technical and data capability across marketing with a primary focus on 1 to 1 measurement that enables scalable automated solutions
- Coach analytics teams on the use of performance data across Marketing squads
- Deliver on our Target State measurement capability in cloud infrastructure

**What you will bring**:

- Extensive experience in marketing and analytics in Financial Services or related industry
- Strong leadership capability and the ability to motivate and develop the team
- Expertise in SQL/Python programming languages as well as data visualisation tools such as Power BI
- Demonstrated data analytic skills, working with complex data assets along with knowledge in the use of data platforms e.g. AWS Redshift or Databricks
- Strong stakeholder management and influencing skills
- Strong communications skills, able to convey complex messages in a simple and effective manner
- Experience with delivery using Agile frameworks
- If you have a background in statistics this is advantageous, as well as Project Management experience and an understanding of integrated marketing and digital landscape

**A diverse and inclusive workplace works better for everyone.**

We know that our people make us who we are. That's why we have built a culture of equity and respect - where everyone feels valued and appreciated for being their authentic selves. In partnership with our multiple Employee Resource Groups (ERGs) we continue to foster an inclusive environment, where all NAB colleagues' unique backgrounds and identities are understood, respected and celebrated.

**Build your career with NAB**

**Note**: all NAB colleagues are encouraged to have a minimum of 18 months tenure in their current role.

**Looking for career advice?**

We're excited about your interest in this opportunity For personalised career advice and to discuss your growth within NAB, please speak with your People Leader. They know your journey best and can offer the most relevant support and guidance. Additionally, please visit CareerU or Careers at NAB for useful tips and tools. Our Talent Acquisition Consultants are dedicated to the hiring process and will not have the full picture of your career path.

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