Cro Specialist

Xero is a beautiful, easy-to-use platform that helps small businesses and their accounting and bookkeeping advisors grow and thrive.

At Xero, our purpose is to make life better for people in small business, their advisors, and communities around the world. This purpose sits at the centre of everything we do. We support our people to do the best work of their lives so that they can help small businesses succeed through better tools, information and connections. Because when they succeed they make a difference, and when millions of small businesses are making a difference, the world is a more beautiful place.

**Why become a Xero?**
- Great question Being a Xero is so much more than just a job. We're a group of diverse, passionate and dedicated #humans who are committed to improving the lives of our customers. We love what we do and we're proud to admit it We also know that the best teams deserve the best, and creating a #beautiful product and experience for our customers wouldn't be possible without delivering the same #beautiful experience for our team.

**Here's what we're offering you**:

- ?? #Wellbeing
- 10 days wellbeing leave per year - we acknowledge there's more to your wellbeing than being unwell, this leave covers mental health, medical appointments, care for dependents etc
- 3 days gifted annual leave over end of year period to enjoy that holiday spirit

Access to free, confidential support for you and your family through our EAP program
- 4 weeks not enough? Purchase additional time off to extend your holiday leave
- Spend one day per year making a difference in the community with our volunteer leave
- Fully equipped in-office gym (Melbourne) and weekly virtual fitness/yoga classes (AU wide)
- #Growth
- Opportunity to work with senior leaders across the business through multiple #beautiful mentoring and development programs

Global company with offices across 8 countries and 20 cities worldwide
- #Social
- Regular team events and socials - from weekly shared lunches to EOW Friday socials (think cheese boards, board games and BBQ)
- Awesome offices equipped with the latest technology, as well as barista made coffee, ping pong and Nintendo Switch for those moments needed to switch off
- #Work-life Balance
- Flexible working options; whether you work best from one of our decked out Xero offices or home
- the choice is up to you

**How you'll make an impact**:
Focused on tactical execution, you'll have your eye on the long-term prize, while constantly learning from live experiment performance. You'll be data savvy and adept at working with both business and technical stakeholders to drive #beautiful experiences that deliver high quality customer conversion and overall market share growth.

**What you'll do**:

- Play a key part of the CRO team by supporting end-to-end experimentation
- Provide insights, updates, and results as required in optimising the digital channels
- Review data to spark new ideas for optimising the customer experience
- Recommend business improvement initiatives relating to the digital channels
- Conduct A/B, multivariate and experience tests to continually drive and measure digital performance
- Identify new experimentation opportunities for prospects and customers to drive commercial growth

**What you'll bring with you**:

- 3+ years of experience with onsite conversion rate optimisation or digital optimisation
- Experience with Google Analytics, Adobe Audience Manager, Adobe Target, Adobe Experience Manager or equivalent
- Skilled in HTML and the ability to write script code is a plus
- Experience in collaborative design tools such as Miro is a plus
- Knowledge of best practices in digital channel development and digital marketing

Why Xero?

At Xero we support many types of flexible working arrangements that allow you to balance your work, your life and your passions. We offer a great remuneration package including shares plus a range of leave options to suit your well-being. Our work environment encourages continuous improvement and career development and you'll get to work with the latest technology.

Our collaborative and inclusive culture is one we're immensely proud of. We know that a diverse workforce is a strength that enables businesses, including ours, to better understand and serve customers, attract top talent and innovate successfully. We are a member of Pride in Diversity, in recognition of our inclusive workplace. So, from the moment you step through our doors, you'll feel welcome and supported to do the best work of your life.
- Xero strongly encourages employees and contractors to be vaccinated against COVID-19 in order to work from a Xero office, or engage in any face-to-face Xero business._