Mobile Growth Strategist

1 week ago

Perth, Western Australia Bebeegrowth Full time

Job Overview:
This is a key leadership role where you will work closely with our core team to scale mobile growth campaigns and drive measurable success.
Develop, launch, and manage mobile growth campaigns across performance-focused advertising channels.
Optimize audience targeting and bidding strategies to maximize return on investment, increasing focus on high-converting segments while scaling back underperforming ones.
Collaborate with the core team to improve user experience, enhance conversion rates, and align on features that complement marketing efforts.
Drive
App Store Optimization (ASO)
initiatives to boost app visibility and increase downloads.
Innovate with event structures and advanced bidding techniques to enhance the efficiency of CPA (Cost Per Acquisition) campaigns.
Key Requirements:
Over 4/5 years of experience in mobile advertising, with a strong focus on user acquisition.
Demonstrated success managing paid mobile marketing campaigns across platforms, including networks like IronSource.
Hands-on expertise in working with Mobile Measurement Partners (MMPs) such as Appsflyer or Adjust.
Proven skills in
App Store Optimization (ASO)
to improve discoverability and download rates.
Benefits:
You will be part of a dynamic team focused on driving mobile growth and improving user experience. With a strong emphasis on innovation and collaboration, you will have opportunities to develop new skills and advance your career.

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