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Marketing Manager
2 weeks ago
OverviewThis is a career-defining opportunity: own the marketing function for one of the world's most ambitious sustainability and food-tech brands—from a base on the Gold Coast.
If you're a strategic, execution-driven marketer who wants to build a globally recognised brand, lead from the front, and do it in a sector that actually matters, this is your launch pad.We're Stacked Farm: a robotics and engineering company disguised as a vertical farm.
We're pushing the future of food forward with no soil or sunlight; growing everything from basil to berries to baby spinach completely additive-free, untouched by human hand, at double the speed of traditional farming.
We're building the world's largest automated vertical farm in Melbourne, and launching in Los Angeles and Las Vegas.We've raised over $150 million, including keystone investment from Magnetar Capital.
Our Chairman has been featured on Shark Tank, and our media coverage includes TIME, Forbes, The Guardian, AFR, Channel 7 and Channel 9.
We're a UN Global Compact member, scaling globally with a team of engineers, scientists, and operators who move fast and solve real problems.This isn't joining the race.
It's setting the pace.Think you're not a perfect fit?
Apply anyway.We're not looking for someone who ticks every box—we're after impact, ambition, and adaptability.
If you're a smart, resourceful marketer who can move fast, learn faster, and tell a damn good story, we want to hear from you (a love of leafy greens is always a plus too).
Purpose & ResponsibilitiesThe Marketing Manager at Stacked Farm plays a critical role in shaping the brand's identity as a leader in sustainable, high-tech vertical farming.
You'll lead end-to-end marketing initiatives across digital, traditional, and experiential platforms—driving innovation in how we engage the market.
You will be the strategic voice behind how we communicate our mission, technology, and value proposition to the world.
This role blends creative thinking with commercial acumen and thrives in a fast-paced, test-and-learn culture.
You\'ll champion data-driven strategies that support brand elevation, lead generation, and customer acquisition—positioning us at the forefront of next-generation agriculture.Key ResponsibilitiesDevelop and implement data-driven marketing strategies across digital, print, and in-person channels to support customer engagement and commercial outcomes.Strengthen and steward the Stacked Farm brand, ensuring consistent messaging across platforms and materials.Lead and execute campaigns that highlight innovation, sustainability, and product excellence - including launches, partnerships, and thought leadership.Oversee digital presence including website, SEO, paid media, social channels, and email marketing.Create compelling, targeted content that educates, informs, and builds affinity among investors, partners, and customers.Analyse marketing performance using analytics tools and adjust strategies to maximise ROI.Manage marketing budget and oversee external agency and supplier relationships.Collaborate closely with internal teams - Sales, R&D, and Product Development - to align marketing with company milestones and innovations.Monitor emerging ag-tech trends, market shifts, and competitor activity to maintain our competitive edge.Drive demand generation campaigns aligned with sales targets and customer lifecycle stages.Build and manage performance-based funnel metrics (e.g. MQLs, CAC, CPL, conversion rates).
Implement agile marketing workflows (e.g. sprints, A/B testing, retrospectives) to accelerate learning and iteration.Harness AI and automation tools to streamline content creation, campaign optimisation, customer insights, and marketing operations.Stay up to date with the evolving AI landscape and apply it intelligently to boost team productivity, creativity, and ROI.Experiment with generative AI, predictive analytics, and customer journey personalisation to stay ahead of the curve.Compliance and SafetyEnsure all marketing communications comply with industry standards, advertising regulations, copyright, and data privacy requirements.Maintain accurate, secure handling of marketing and customer data in accordance with data protection laws.Follow all workplace health and safety policies and procedures, promoting a safe and responsible working environment.Take personal accountability for upholding Stacked Farm's safety-first culture.Work cross-functionally with Sales, Product, R&D, and Operations to synchronise messaging and support business priorities.Foster strong relationships with external agencies, media, partners, and suppliers to enhance campaign delivery and co-branding opportunities.Provide mentoring and leadership to junior team members, contractors, or interns where applicable.Contribute marketing insight to product development, commercial planning, and strategic business projects.Strategic and Commercial thinking with a bias for measurable outcomesContent Creation & Brand StorytellingCampaign Development & ExecutionData Analytics & ReportingProject management in dynamic, cross-functional teamsAdaptability in a fast-paced, innovative environmentExcellent communication and interpersonal skillsGrowth marketing mindset (customer journey optimisation, funnel performance)Technical fluency with marketing stacks (CRM, CMS, analytics, A/B testing tools)Required QualitiesBias for action and start-before-you're-ready mentalityOperates well with constrained resources or in zero-to-one environmentsPassionate about sustainability and innovationStrong attention to detail with a high level of accountability, independent, resourceful, and proactiveCreative problem solver: you\'re energised by big challenges and messy whitespaceCollaborative team player with a growth mindsetResilient and resourceful: you thrive in evolving contexts and don't wait for permissionEndlessly curious and not afraid to constantly ask questionsQualifications / ExperienceBachelor's degree in Marketing, Communications, Business, or a related field (or equivalent work experience)Minimum five years in a marketing role, ideally within a high-growth, innovation-focused business (e.g., FMCG, ag-tech, agency, or startup environment)Proven success in developing and executing multi-channel campaignsStrong experience with CRM, CMS, and marketing automation toolsProficient in analytics platforms such as Google Analytics, Meta Ads Manager, or similarExperience managing marketing budgets and third-party vendor relationshipsExperience in Series A–C startups, high-growth scaleups, or tech disruptors a plusFamiliarity with no-code tools (e.g. Webflow, Canva, Figma, Zapier) a plusExposure to sustainability, food systems, or ag-tech sectors an advantageNo in-person or email applications, please.Only candidates with full, permanent working rights in Australia will be considered for this role.Seniority levelMid-Senior levelEmployment typeContractJob functionMarketing and SalesIndustriesFarmingNote: This refined description focuses on the essential responsibilities, qualifications, and expectations for the Marketing Manager role at Stacked Farm.
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