Digital Strategist

17 hours ago

Sydney, New South Wales, Australia Digital Ninjas Full time $60,000 - $120,000 per year

WHY DIGITAL NINJAS?

Our team is driven by some of the world's biggest challenges, whether that's working towards a world where gender and race equity comes as standard; human and child rights are universally realised, where all children survive, have access to the services needed to thrive; where animals are protected from abuse and neglect and where everybody has access to physical and mental health support at the time when they need it the most.

We have built our careers working with, and in, some of the organisations dedicated to solving these problems and we know it isn't easy. We work with our clients and equip them with the digital skills, tools and ways of working to maximise impact through digital.

We believe in the power of digital communications and we're passionate about using data and audience insights to drive strategy and ultimately, impact. Whether the goal is increased fundraising results, supporter engagement effectiveness, behaviour and attitude change through communications or better leveraging digital in programme delivery, we have the expertise to help.

DIGITAL STRATEGIST - MAIN RESPONSIBILITIES

Account Management:

  • Understand client goals and success metrics, marketing, seasonality, USPs, products and competitors
  • Leading client meetings across a range of subjects such as: Google Ad Grants, paid search, Facebook Ads, TikTok Ads, Google Analytics and so on…
  • Confidently present concepts, techniques, products and practices to clients
  • Regular reporting/updates
  • End of campaign/project wrap-ups

Strategic Digital Project Management:

  • Work closely with the team of Digital Analysts to deliver on client projects
  • Manage workflow to ensure deadlines are met and campaigns executed to a high standard
  • Strong strategic mindset and able to act as a source of expertise as part of consultancy-focused projects
  • Getting your hands "dirty" (well as dirty as you can when using a keyboard/mouse):
  • Hands-on review and optimisation of paid media campaigns
  • In-depth understanding of digital media buying, campaign management and optimisation practices
  • Understand and be proficient in using all relevant technologies

Skills and Experience

Educated to degree level, you will be enthusiastic about continued learning, after all the digital landscape is changing rapidly.

  • Google Ads Certified
  • Bing Ads Accredited
  • Google Analytics Qualified

Experience:

  • 1-4 years of experience working in digital marketing, with most of your experience in the paid media and/or SEO space

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