Head of Creative Strategy, APAC

1 day ago


Sydney, New South Wales, Australia Spotify Full time $120,000 - $180,000 per year

Sell what you love. For us and millions of users across the globe, that's Spotify. Join the Sales team and you'll build the relationships that help grow our business in existing markets and beyond. We don't just sell creative solutions to our clients and partners, we help to shape them; using our expert knowledge of ad products, sales channels and the industry to impact the way the world experiences music and podcasts.

The Creative Lab sits within Spotify Advertising, the business unit within Spotify that focuses on connecting brands to millions of fans around the world. Our team is Spotify Advertising's in-house creative agency, responsible for building branded experiences.

We collaborate with brands and agencies to inspire, create, and scale creativity with Spotify-first thinking. We are storytellers who are obsessed with how ideas can be brought to life through the superpowers of our platform, and we are looking for someone to lead the team through our next evolution, champion our products and offerings and elevate our work.

Reporting to the Head of Global Creative Lab, we are seeking a seasoned leader to join our Creative Strategy team in APAC, dedicated to inspiring the best ideas centered around Spotify through proactive and reactive responses to creative briefs, co-creating and building with our biggest brands, creators, and advertisers today.

You will lead a team of creative strategists who are simultaneously inspiring our largest clients and creative partners to the potential of our platform. Inspire people to the mission and work through complex creative and operational problems, to think broadly about the advertising industry dynamics and impact on business and apply them to our positioning, products, programs and offering.

While the job is focused on APAC and the markets we operate in, the location will be based in our Sydney, Australia headquarters.

What You'll Do

  • Build and lead the APAC creative strategy arm of the Creative Lab to deliver the most impactful concepts, positioning and creative solutions
  • Inspire and educate internal and external teams on the power of creativity to connect brands to fans
  • Lead the regional APAC market's books of businesses and strategic approach in partnership with the heads of sales in the two regions
  • Partner with clients and agencies to develop award-winning, best in class advertising on Spotify at scale
  • Manage all operational responsibilities including account and resource management and OKR tracking and reporting, processes within the team and with cross functional teams to ensure impact is captured and efficiency is top of mind
  • Identify, develop and maintain a unique position for Spotify's creative offerings and deliver them in a compelling way to convince partners to explore solutions with us
  • Develop, plan and scale approach to supporting top clients; driving approach to JBP support and coordination. This includes owning the account strategy and prioritization development with our sales partners
  • Facilitate inspirational workshops with senior level partners to find the right balance of boundary pushing creative expression and brand realities
  • Work closely with other teams within the Creative Lab, including our mighty ops and production team who leads world class craft and execution for our clients, our creative intelligence team who work with our insights and data science teams to understand creative best practices that will inform the development of effective campaigns on Spotify and a strong bench of global creative leads across all subject areas
  • Develop and demonstrate creative thought leadership on industry, advertising, visual and digital culture and trends as input and fodder to inspire internal and external partners
  • Estimated travel will be around 20% of time and focused on core markets supported as well as 1-2 international travel pending work-related needs & offsites

Who You Are

  • 10+ years of experience in creative direction, creative strategy at a platform, media brand or agency; experience at as in-house brand creative director or strategist a plus but not required
  • 5+ years managing creative teams. Experience leading a creative group within a tech company and across geographically dispersed teams is a plus
  • Superlative cross functional partnership skills that will help align our sales, marketing and product partners to our vision while supporting overall goals of the business
  • Excellent presenter that can flex from a small room of CMO, CCOs to a large room of industry experts, and inspire all to creative storytelling on Spotify Ads
  • Experience handling and operationalizing creative teams including handling budgets, process and ways of working internally and externally
  • Highly organized and strong operational skills, comfortable working across time zones and markets
  • Ability to work in a fast-paced, matrixed environment and across partners in business marketing, brand, and product teams to build consensus on shared initiatives
  • Keen observer and documentor of culture, with a keen understanding of what is relevant and an eye for upcoming visual, digital and tech trends
  • Deep understanding of integrated marketing development, tech platforms and social media landscape, with experience in digital first production

Where You'll Be

  • This role is based in Sydney, Australia
  • We offer you the flexibility to work where you work best There will be some in person meetings, but still allows for flexibility to work from home. We ask that you come into the office 2 times per week.

Spotify is an equal opportunity employer. You are welcome at Spotify for who you are, no matter where you come from, what you look like, or what's playing in your headphones. Our platform is for everyone, and so is our workplace. The more voices we have represented and amplified in our business, the more we will all thrive, contribute, and be forward-thinking So bring us your personal experience, your perspectives, and your background. It's in our differences that we will find the power to keep revolutionizing the way the world listens.

At Spotify, we are passionate about inclusivity and making sure our entire recruitment process is accessible to everyone. We have ways to request reasonable accommodations during the interview process and help assist in what you need. If you need accommodations at any stage of the application or interview process, please let us know - we're here to support you in any way we can.

Spotify transformed music listening forever when we launched in 2008. Our mission is to unlock the potential of human creativity by giving a million creative artists the opportunity to live off their art and billions of fans the chance to enjoy and be passionate about these creators. Everything we do is driven by our love for music and podcasting. Today, we are the world's most popular audio streaming subscription service.


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