Senior Public Relations Account Executive

10 hours ago

Greater Melbourne Area, Australia Sunday PR & Communications Agency Full time $60,000 - $90,000 per year

Company Description

Sunday Agency is a fast-moving, ideas-driven agency specialising in product, lifestyle and FMCG brands. We love working with innovative companies and we're looking for someone who's ready to dive into the fun of earned-first campaigns, media outreach and founder storytelling.

Why Sunday?

  • Our boutique agency structure means your voice counts and you'll gain exposure across all parts of the job.
  • Mentorship and growth opportunities with senior consultants who support your development.
  • Flexible working arrangements and a culture that values creativity, initiative and balance.

Role Description

  • This role is available between 3-5 days per week, depending on the right applicants.
  • The role is based in Melbourne, with most days worked remotely and ad hoc days on site for clients when required.

What You'll Do

  • Support end-to-end delivery of PR campaigns across consumer, FMCG and lifestyle clients, from ideation through to execution.
  • Research, write and pitch compelling stories, press releases, opinion pieces and other content that get noticed.
  • Build and maintain strong relationships with journalists, influencers and brand stakeholders.
  • Monitor media coverage, trends and insights and help surface opportunities for clients.
  • Assist with project logistics such as timelines, trackers, client updates and reporting to keep things on track.
  • Create employee generated content at events/activations/BTS
  • Work closely with agency leaders and contribute ideas in brainstorms and help bring creative campaigns to life.
  • Jump in wherever needed. This is an agency role, so flexibility and ownership count.

What You'll Bring

  • Up to 5 years of experience in PR, communications or media (in-house or agency).
  • Strong writing skills and a knack for crafting stories that engage media and audiences.
  • A genuine interest in consumer brands, especially within the FMCG or lifestyle space.
  • Proactive and organised, with the ability to manage multiple tasks and deadlines in a fast-paced environment.
  • Confidence in building and maintaining relationships with media and clients.
  • A collaborative mindset and a willingness to work across the team to deliver excellent results.
  • Bachelor's degree in Public Relations, Communications, Marketing, or a related field.

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