Digital Marketing Officer

Applications to be submitted via the City of Tea Tree Gully Careers site.

Reporting to the Lead – Marketing and Communications, the Digital Marketing Officer is responsible for the planning and delivery of marketing activities that support Council's programs, projects, events and services.

This position supports the execution of targeted marketing campaigns, visual content creation and creative delivery across social media, email, digital signage and paid advertising platforms.

The Digital Marketing Officer works closely with subject matter experts and stakeholders to support comprehension and engagement in the work and operations of Council. The position ensures timely, consistent messaging and branding across Council channels, while driving engagement and reach through strategic use of digital tools.

Position Description - Digital Marketing Officer

• Delivers marketing and communication plans for a wide range of council programs, events, projects and services.
• Plans, creates and publishes digital content across channels including social media, email newsletters, websites and digital signage, aligned with Council's strategic and business plans
• Develops social media content, with a focus on short-form video creation and engagement
• Plans, implements and optimises digital advertising campaigns across social media, Google Ads (including search, display, and video), and other paid platforms, with a focus on SEM and SEO
• Develop and publish social media advertising content and paid campaign assets
• Builds, schedules and sends email marketing and SMS marketing campaigns and content
• Represents Council at events and activations from a promotional perspective
• Delivers communications designs, content and collateral using branded templates
• Supports delivery of branded merchandise, seasonal gifts / cards and corporate uniforms
• Develops and publishes digital signage.

• Appropriate certification in Marketing, Communications, or a related field, or demonstrated relevant practical experience
• Current South Australian Class C Driver's Licence
• Experienced in planning and delivering digital marketing content across social media, video, email newsletters, websites, and digital signage
• Skill in developing and managing digital advertising campaigns, including social media marketing, Google Ads, display advertising, search engine marketing (SEM), and search engine optimisation (SEO)
• Competent in using Adobe Creative Cloud and Canva for content creation
• Strong written and verbal communication skills for a range of audiences
• Sound digital marketing and digital advertising skills
• Developing, proofing and publishing content for print, digital and social media channels
• Can build strong relationships and engage with a range of stakeholders
• A willingness to learn new systems, skills and programs
• Be willing to undergo a pre-employment medical and police check
• Strong IT skills that enable the use of corporate systems in the day-to-day work activities.

Experience with Salesforce Marketing Cloud would be highly regarded.

A career at the City of Tea Tree Gully is an opportunity to forge long-lasting community connections while cultivating a fulfilling work life. Joining us is a chance to be part of a dynamic team, who value customer care, trust, teamwork and growth.

We are dedicated to creating a workplace that fosters inclusivity and collaboration. We embrace individual differences and recognise the valuable contributions that diverse perspectives and experiences bring to our community. We are committed to maintaining White Ribbon Accreditation. We prioritise the well-being of our staff and strive to create an environment that promotes ongoing career growth while maintaining a healthy work-life balance.

Benefits

We provide comprehensive support to our employees. Visit our Careers pagefor more information.

We encourage people of Aboriginal and Torres Strait Islander identity, as well as people of culturally diverse backgrounds and diverse abilities, to apply.

Salary range is between $83,751 to $89,871 plus superannuation guarantee and will be negotiated commensurate with skills, experience and qualifications.

Applications close 5:00pm Wednesday 3 September. For more information or a confidential discussion, please contact Amanda Ashford on

Applications to be submitted via the City of Tea Tree Gully Careers site.

Discover your potential at the City of Tea Tree Gully.