Lead Data Scientist

Company Description
Consumer habits are anything but linear and attention must be earned. At Digitas, we understand that to break through, brands must be surprising, entertaining, and authentic.

Driven by imagination and fueled by deep cultural, consumer, and business insights, we craft impactful creative experiences across every medium — from integrated campaigns, gaming, and physical experiences to full-length feature films.

We earn the right for brands to be part of their customers' networks. We drive growth with our amazing clients through our capabilities in Consulting, Products & Platforms, Customer Engagement, and Digital Media.

Part of Publicis Groupe and a Leader in Gartner's Magic Quadrant for Global Marketing Agencies, we're proud to work with some of the world's leading brands.

Overview
Digitas — The Networked Experience Agency.
The Role
We are seeking a motivated and detail-oriented Data Analytics Lead to join our herd of unicorns working on one of the world's biggest brands. As a Data Analytics lead, you will lead in the creation of best in class reporting solutions that help us and our clients make informed decisions for the business. You will be working closely alongside a cross functional team, to design and roll out a reporting solution that empowers our client with data on demand.

Hungry to learn and grow in the field of data analytics? Read on.

Responsibilities
Day to day you'll:

• Reporting Solution Design: Design and roll out comprehensive automated reporting solution in data bricks.
• Dashboard Design and Wireframing: Lead the conceptualization and production of intuitive and user-friendly dashboards. Develop wireframes that set the blueprint for visually compelling and data-driven stories.
• Governance: Implement and promote best practices in data governance, ensuring data integrity, security, and compliance with relevant data privacy laws and regulations.
• Advanced Analytical Techniques: Apply advanced analytical techniques, such as predictive modelling and machine learning, to uncover deeper insights from data and support strategic decision-making.
• Stakeholder Engagement: Regularly engage with stakeholders to understand their needs, present findings, and provide actionable recommendations to support their strategic goals.
• Cross-functional Collaboration: Collaborate with different departments to understand data needs and propose innovative solutions tailored to their objectives.
• Documentation: Maintain thorough documentation of data processes, methodologies, and systems architecture to ensure clarity and facilitate future development and scalability.
• Quality Assurance: Ensure the accuracy and integrity of data solutions through rigorous testing and validation processes.
• Innovation and Improvement: Continually evaluate and suggest improvements for existing processes and systems to enhance efficiency and overall effectiveness.

Qualifications
The person we are looking for has:

• Minimum of 6 years in data analytics roles working on similar deliverables
• Deep knowledge of SQL , ( MYSQL, T-SQL), and experience querying databases, (eg; SQL Server Management Studio).
• Familiarity with Data Bricks or similar platforms. Certification is a significant advantage.
• AI Native Stay abreast of emerging AI trends and technologies. Use AI co-pilots and other advanced tools to automate processes, improve efficiency, and enhance data analysis capabilities.
• Deep experience with data visualization tools like Power BI, Tableau, or similar.
• Understanding of statistical analysis methods.
• Strong analytical and problem-solving skills.
• Ability to communicate complex data concepts clearly to both technical and non-technical teams.
• Detail-oriented with excellent organizational skills.
• Understanding of CRM & customer analytics is essential

Bonus Points For Experience With

• Experience with Python, R, or other programming languages used for data analysis.
• Familiarity with data science techniques
• Familiarity with CRM platform Braze
• Experience with data cleaning, data taxonomy and transformation tools.

Additional Information
Publicis Groupe benefits: Be a part of the Publicis Groupe family, recent winner of the Employer of Choice Awards and one of the world's most progressive and dynamic modern communications businesses. You can learn more about us at

Enjoy all the perks that come with our network offering:

• A comprehensive Wholeself program supporting physical, mindful, and financial wellbeing.
• A creative, lively, and rewarding office environment where people love working with each other, supported by our Publicis Liberté flexibility approach — "working your way with us."
• Access to our Global AI Platform Marcel, connecting Publicis Groupe employees with opportunities for career mobility and collaboration across our global network.
• Extensive Learning & Development opportunities including more than 15,000 learning programs via our online learning platform, Marcel Classes.
• A culture of open feedback and support to reach your goals through our Career Conversations program.
• A committed Diversity, Equality, and Inclusion strategy driven through our Viva Women, Égalité, enABLE, EmbRACE, and Écologique committees.
• Leave benefits including Birthday Leave, Flexible Public Holidays, and an additional 5 days of leave after 2 years of service.
• Work Your World program enabling employees the flexibility to work from anywhere in the world for up to 6 weeks per year.
• Parental leave policy with up to 18 weeks based on tenure, paid primary carer leave, secondary carer swap, and Cub Care leave.
• Access to counsellors, psychologists, and professionals through Sonder, an all-in-one digital wellbeing technology platform designed to support psychological, medical & safety needs.
• A workplace that stands together to provide a more open, supportive, and recovery-forward culture for all employees with life-threatening illnesses. Read more about our Working With Cancer Pledge:
• Proud partners of Diversity Council Australia, Pride in Diversity, Family Friendly Workplaces, Supply Nation, and the Australian Disability Network.

If you don't tick every box in this ad, please don't rule yourself out. Research suggests that women and other people in underrepresented groups tend to only apply if they meet every requirement. We focus on hiring people who share our values of inclusion, collaboration, adaptability, fearlessness, and integrity rather than ticking boxes — so if this role resonates with you, please apply.

Diversity. Inclusion. Equity. More than just words; these are part of our DNA. At Publicis Groupe, we are committed to the inclusion and recognition of all people regardless of race, age, culture, ability, ethnicity, gender identity or expression, sexual orientation, marital status, and religious affiliation. We believe that to deliver the best solutions to our clients, our people need to reflect the diverse communities in which our clients operate. We value diversity and the skills, knowledge, and experience that difference brings to our culture and solutions.

Uniqueness is powerful; without it, we wouldn't be where we are today. So be you — we like it that way.
We are committed to providing reasonable adjustments for people with disability or those that require additional support throughout the application process. If you need any assistance or adjustments, please contact us via ; your personal information will be kept confidential.