Customer Engagement Marketing Manager

1 week ago


Melbourne, Victoria, Australia Investa Full time $80,000 - $120,000 per year

Here at Investa, we're all about creating spaces that reflect how people work, live, and thrive today—and how they'll want to do so in the future. For over 20 years, we've led the way in making positive change in Australia's workplaces. We're an Australian diversified real estate company with a recognised track-record of investment and development across both office and living markets. Our purpose is to welcome the world to better places. We're people first and entrepreneurial, with a strong service ethos.

Why join us?
We've made it our business to understand how people want to live and work today, tomorrow and beyond and as you'd expect, we practise what we preach in our own workplace as well. We're known for our supportive, inclusive, and flexible work culture. With recognition from the Workplace Gender Equality Agency, the Australian Workplace Equality Index, and multiple awards for workplace flexibility, our people and the way we work together are our difference.

We're looking for a strategic marketer with a flair for community building and customer engagement.

As our
Customer Engagement Marketing Manager
you will create and deliver a consistent customer centric engagement strategy to drive tenant attraction and retention across the portfolio. You are a natural relationship builder, are ambitious and enthusiastic and are passionate about making commercial spaces feel more connected, vibrant and people focused.

Your Key Responsibilities

  • Develop and implement a comprehensive customer engagement asset level strategy that includes attracting tenants, onboarding seamlessly, connecting continuously, and offboarding positively
  • Curate and manage meaningful building communities to enhance tenant satisfaction and drive retention
  • Develop and implement brand-aligned campaigns, collateral, and digital content (using Canva, InDesign, Hubspot, etc.)
  • Own and manage marketing budgets and reporting metrics
  • Create leasing experiences that engage and convert
  • Maintain strong collaboration with internal leasing teams, creative agencies, and digital platforms
  • Manage and grow the asset's presence across property portals, social media, and customer engagement apps
  • Lead the attraction, onboarding, support, and offboarding process for tenants to ensure a smooth and memorable journey
  • Build deep, multi-layered relationships with tenants – from executives to on-site teams
  • Curate and deliver tailored events, activations, partnerships, and wellness programs to strengthen tenant communities
  • Develop and manage the tenant engagement strategy in collaboration with concierge and service partners
  • Leverage feedback and analytics to continuously improve tenant satisfaction and community engagement
  • Deliver targeted communications based on audience segments (CEOs, leasing agents, tenant teams)
  • Use insights, feedback, and data to refine initiatives and report on performance
  • Manage external suppliers, contractors, and partners to deliver high-quality experiences and communications

What You Bring

  • Tertiary Qualifications in marketing, communications, business or a related field
  • Proven marketing experience, specifically in retail or property marketing
  • Strong understanding of property fundamentals
  • Proficiency in marketing platforms and design tools
  • Excellent communication, project management and problem-solving skills
  • A high customer service mindset with a create, energetic and collaborative approach
  • Experience designing and organising competitions and surveys
  • An understanding of tenant and stakeholder drivers and needs
  • Ability to influence multiple stakeholders

What We Offer

Career Development:
Leadership programs, education assistance, study support, professional membership fee support

Lifestyle:
We offer generous parental leave, return to work program, and summer hours

Inclusive Culture:
A safe, welcoming environment for all, including individuals from Aboriginal and Torres Strait Islander communities, the LGBTQ+ community, and those who are neurodivergent

Flexibility:
We do our best to support you to be able to do the things that are important to you. We offer over 21 formal flexible work options, plus a truly supportive approach to balancing work with life's priorities

Health and Wellness:
Discounted health insurance, free health and wellbeing services, discounted fitness classes, reproductive health benefits

Financial:
Fully funded life and TPD insurance, novated leasing and retail discounts

We encourage people of all backgrounds to apply. Even if you don't meet all the criteria, we'd love to hear from you.

We understand that traditional hiring processes can come with challenges for some people. If you have a disability, identify as gender diverse or are neurodivergent, please reach out to our Recruitment Manager, and Amy will tailor our processes to accommodate your specific needs. If you require no additional assistance to accommodate your requirements and wish to be considered for this position, kindly submit your application online. We request that applications not be submitted directly to this email address.

A note to recruitment agencies: Investa does not accept unsolicited resumes or candidate profiles from recruitment agencies. We will not be responsible for any fees related to unsolicited resumes sent direct without prior engagement. Thank you for your understanding.



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