Director of Marketing

5 days ago


Abbotsford, Victoria, Australia Buzz Full time $70,000 - $120,000 per year

WHO IS BUZZ?

Buzz is a global product design company that creates signature moments for travel. For two decades, we've partnered with world-leading airlines, hotels, cruise and rail brands to reimagine travel with innovative product experiences. Our creations become iconic collaborations and keepsakes that span luxury amenity, skincare, textiles and sleepwear, tabletop and service ware, tech, audio and children's products. By bringing extraordinary brands together, we create carefully considered partnerships that become meaningful collaborations for all.

WHAT IS THE ROLE & WHAT WE ARE LOOKING FOR?

We are looking for a senior and experienced B2B marketing leader. Ideally in your recent background you have experience marketing products, preferably B2B but could be B2C, so long as you also have substantial experience in a B2B environment.

  • You will develop and lead B2B marketing campaigns across all customer Airline and Hotel Clients globally.
  • You will have almost a greenfield opportunity to elevate the Buzz brand and products within Hotels globally
  • Set the marketing strategy but be motivated also by being relatively hands-on, as it is a small marketing team
  • Work closely with our Client Facing team to gain insights and support with sales tools and collateral, generation of sales leads via LinkedIn, EDM campaigns etc., and strategies to engage/motivate sales teams to action leads.
  • Also develop key messaging and marketing campaigns around product branding, to support Airlines and Hotels in messaging to passengers and guests e.g.,
    Buzz's ecoTHREAD
    blankets made from recyclable bottles.
  • Drive the digital transformation of marketing, including digital campaigns but also support the development of the Buzz Website, and B2B e-commerce platform.
  • Lead International Tradeshow and Events strategy and oversee project teams to execute.

What are we looking for:

  • Proven success operating in a strategic Marketing leadership position with the relevant tertiary qualifications
  • Experience in B2B (wholesale or trade) and B2C (retail) preferably in a design-led product business
  • Track record of effectively working cross-functionally with Sales and Product teams to significantly grow a business.
  • Demonstrated end-to-end ATL and BTL in a B2B context
  • Strong commercial acumen with a proven track record of sales growth
  • Demonstrated ability to work collaboratively across all functions
  • A focus on the ever-changing landscape and skill set required for digital transformation, you may not be the expert but you stay well-informed.
  • stakeholders

BUZZ CULTURE

At Buzz, we pride ourselves on doing things in ways that inspire discovery. Our fast-paced, vibrant culture can be experienced the moment you step foot into our office and realise you are in our Buzz Café, with drinks and endless coffee and daily breakfast and lunch for everyone's enjoyment.

Our employees are creative and passionate beings. They push boundaries, thrive out of comfort zones, love a challenge and tackle them head on. Our collaborative teams deliver amazing results by trusting in one another's expertise. The way we innovate and add a Buzz twist to everything we do is what we hope will inspire you.

We have generous employee benefits too, from rewards to paid parental and birthday leave and daily breakfast and lunch We might be biased, but we think Buzz is leading the way as a great employer. Our culture is truly values-driven, which is what we believe makes Buzz a uniquely wild and welcoming place to work.

If the above sounds like you, we would love to hear from you So please apply NOW

Whilst we'd love to respond to everyone personally, this is unfortunately not possible. If you haven't heard back from us within 4 weeks of submitting your application, we thank you for taking the time to express your interest, however, you were not short-listed on this occasion.

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