Marketing Lead
1 day ago
Title: Marketing Lead
Requisition ID: 8983
Work Type: Ongoing Full Time
Fixed Term Period: Not Applicable
Location: Melbourne - CBD
Date Posted: 11 Nov 2025
Values - Generic VPS Values
Responsiveness
Public officials should demonstrate responsiveness by
- providing frank, impartial and timely advice to the Government
- providing high quality services to the Victorian community
- identifying and promoting best practice
Integrity
Public Officials Should Demonstrate Integrity By
- being honest, open and transparent in their dealings
- using powers responsibly
- reporting improper conduct
- avoiding any real or apparent conflicts of interest
- striving to earn and sustain public trust of a high level
Impartiality
Public officials should demonstrate impartiality by
- making decisions and providing advice on merit and without bias, caprice, favouritism or self interest
- acting fairly by objectively considering all relevant facts and fair criteria
- implementing Government policies and programs equitably
Accountability
Public officials should demonstrate accountability by
- working to clear objectives in a transparent manner
- accepting responsibility for their decisions and actions
- seeking to achieve best use of resources
- submitting themselves to appropriate scrutiny
Respect
Public officials should demonstrate respect for colleagues, other public officials and members of the Victorian community by
- treating them fairly and objectively
- ensuring freedom from discrimination, harassment and bullying; and
- using their views to improve outcomes on an ongoing basis
Leadership
Public officials should demonstrate leadership by actively implementing, promoting and supporting these values.
Human Rights
Public officials should respect and promote the human rights set out in the Charter of Human Rights and Responsibilities by
- making decisions and providing advice consistent with human rights
- actively implementing, promoting and supporting human rights
Purpose
Marketing/Advertising professionals identify market opportunities and advise on the development, coordination and implementation of plans for promoting services, gather and analyse information about target markets or customers, and devise and coordinate advertising campaigns and promotions of events and services.
Key Accountabilities / Outcomes
Additional Key Accountabilities / Outcomes
Capabilities
Digital - Digital Communications and Marketing
Authentic Relationships - Influence and Persuasion
Authentic Relationships - Customer Focus
Enabling Delivery - Critical Thinking and Problem Solving
Enabling Delivery - Project Delivery
Meaningful Outcomes - Partnering and Co-creation
Meaningful Outcomes - Systems Thinking
Specialist/Technical Expertise
Key Responsibilities and Position Outcomes
Certifications / Licences / Qualifications
Relevant tertiary qualification and/or equivalent work experience.
Conditions of Employment
Non-VPS applicants will be subject to a probation period of six months
Qualification Check
Successful police check
Valid working rights
Recipients of Victorian Public Service (VPS) voluntary departure packages should note that re-employment restrictions apply
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