Marketing Manager

1 week ago

Melbourne, Victoria, Australia International Technical Institute Full time $80,000 - $120,000 per year

Melbourne | Sydney | Brisbane | Full-time

We are seeking an experienced and motivated Marketing Manager to drive the growth and visibility of our college. This role is responsible for developing and executing innovative marketing strategies that attract prospective students and strengthen our brand presence across both digital and traditional channels. The successful candidate will also build and maintain strong partnerships with education agents, partners, and international stakeholders, requiring regular overseas travel. This is an exciting opportunity for a proactive and creative professional to make a meaningful impact in a collaborative environment while helping students achieve their career goals.

Key Responsibilities
  • Develop and implement a comprehensive marketing strategy to increase student enrolments and brand awareness.
  • Lead marketing campaigns across digital (social media, SEO, email, paid ads) and traditional (print, events, expos) platforms.
  • Manage the college's online presence, including website, social media, and advertising.
  • Conduct market research, analyse trends, and monitor competitor activity to inform strategies.
  • Collaborate with internal departments to ensure consistent messaging and program promotion.
  • Build and maintain strong partnerships with education agents, partners, and other external stakeholders, including international networks.
  • Represent the college internationally, requiring overseas travel to strengthen partnerships and drive global student recruitment.
  • Manage budgets, track ROI, and provide performance reports to senior leadership.
  • Organise and promote recruitment events such as open days, career fairs, and information sessions.
  • Highlight student and alumni success stories to strengthen brand reputation.
Qualifications & Experience
  • A social, engaging personality with a strong drive to succeed.
  • Proven experience in marketing, ideally within the education or training sector.
  • Excellent communication and interpersonal skills.
  • Strong knowledge of digital marketing and social media management.
  • Basic graphic design experience (Canva/Adobe) preferred.
  • Strong organisational and project management skills.
  • Ability and willingness to travel internationally to build global partnerships.
Why Join Us?
  • Competitive salary and benefits package.
  • Opportunity to work in a dynamic and growing education institution.
  • Make a meaningful impact by helping students achieve their career goals.
  • Supportive, collaborative, and professional team culture.
  • Ongoing professional development opportunities.
  • International travel and exposure to global education markets.

Take the lead in building partnerships, driving enrolments, and shaping the future of our college. Apply today

Melbourne | Sydney | Brisbane | Full-time

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