Marketing Specialist

yourtown
is a trusted provider of services for young people, with a focus on mental health and wellbeing, long-term unemployment, prevention of youth suicide, child protection, as well as support for those experiencing domestic and family violence.

yourtown
helps children and young people realise they have the ability to tackle whatever life throws at them. We help them to believe in their unique strengths, tenacity and self-determination. We recognise the courage and determination of children and young people when they reach out to
yourtown
for support.

Realise
your
potential at
yourtown

your opportunity

We are recruiting a
Marketing Specialist
to develop and execute marketing strategies that support brand awareness, customer engagement, and business growth across our
yourtown
, Kids Helpline and Parentline brands. Based at our Milton head office, you will play a key part in planning, implementing, and evaluating marketing campaigns across digital and traditional channels. You'll collaborate closely with internal and external stakeholders to ensure all marketing activities align with
yourtown's
objectives and showcases the values of our services.

In the
Marketing Specialist
position, you will:

• Conduct in-depth market research to identify trends, customer preferences, and the competitive landscape to support informed marketing strategies.

• Plan, execute, and manage marketing campaigns across digital, print, and social media channels, ensuring alignment with brand goals.

• Lead a variety of marketing initiatives, including print, digital, email, and social media advertising, to increase brand awareness and engagement.

• Monitor and evaluate campaign performance using analytics tools and provide regular reports and actionable insights to stakeholders.

• Brief and manage external agencies to ensure timely and effective delivery of marketing materials and campaigns.

• Support the management of the marketing budget by ensuring resources are allocated efficiently to maximise return on investment.

Please note, this position is a maximum term contract with an end date of 30 June 2026.

what we are looking for

• Tertiary qualifications in Marketing, Communications, or a related field, with over five years of experience and a proven track record of delivering successful campaigns.

• Proficient in marketing tools and platforms, including CRM systems, email marketing software, and analytics tools such as GA4 and GTM.

• Strong analytical skills with the ability to interpret data, measure campaign performance, and apply insights to improve future strategies.

• Creative thinker with a talent for developing original marketing concepts and problem-solving in fast-paced environments.

• Excellent written and verbal communication skills, with experience producing compelling marketing content and presentations.

• Highly organised and detail-oriented, with strong project management skills and the ability to manage multiple priorities and deadlines.

• Skilled in building and maintaining effective relationships with stakeholders across diverse teams and backgrounds.

your benefits

When you join
yourtown
you will be welcomed into a safe, inclusive, and diverse community and an established and reputable national organisation. We are a resilient, resourceful, and dedicated team who strive to make a difference and not accept the status quo.

Your employment experience will include:

• salary sacrifice options to increase your take home pay

• opportunity for flexibility working arrangements. Most of our team split their work week between the office and home.

• access to Paylab to help you save on everyday items like groceries, pharmaceutical, automotive services, as well as things like clothing, books, electricals, furniture, and even holidays

• opportunities for internal and external professional development

• free access to LinkedIn Learning including over 16,000 learning modules

• a genuine focus on employee health and wellbeing

• yourWellness program includes free access to Calm & Centr Apps

• access to free and confidential counselling sessions for you and members of your immediate family

• access to discounted private health insurance, banking and finance, insurance, and superannuation through our partner organisations

• an environment that genuinely values diversity and cultural capability and is an equal opportunity employer

how to apply

If you believe in the power of young people and in yourself, join team
yourtown
and have an amazing impact on the lives of young people, their families, neighbourhoods and the wider community in Australia.

To apply, and for a full Position Description please visit:

Contact:
Lily Welch | Talent Acquisition Specialist |

yourtown
has a zero-tolerance approach to abuse and we believe that Safeguarding is a shared responsibility of all, for all.

yourtown
is committed to providing services that protect and keep children, young people and adults at risk free from harm. The appointment of successful applicants will be subject to satisfactory screening for child-related employment including the completion of a National Criminal History Check and retention of a valid Working with Children Check.

At
yourtown
, everybody belongs. We welcome, celebrate, and support a diverse and inclusive workforce that represents the communities in which we work.