Regional Franchise Manager

1 week ago


Melbourne, Victoria, Australia Bridgestone Australia Ltd. Full time $104,000 - $160,000 per year

Our People Commitment

At Bridgestone, we know what matters to our people. That's why our focus is on creating the conditions for our teammates to feel safe and happy at work.

We're passionate about growth and development, supporting our people to achieve their career goals with a focus on promoting from within.

We offer flexibility that enhances wellbeing and performance, and the security of working for a trusted global brand.

You'll join a great team. We take pride in our friendly and supportive community. Together, we are working towards our mission of 'Serving Society with Superior Quality'.

We believe in creating a workplace where you feel valued for your contributions and inspired to do your best work. Our perks include:

  • Competitive total remuneration package, inclusive of market-related base pay, plus variable pay and allowances depending on your role.​
  • Discounts on Bridgestone tyres and servicing for you, your family and friends
  • Financial education, wellbeing support, and a range of employee discounts on private health, cars and car hire, hotels and other retailers.​
  • Annual paid volunteer leave to give back to a cause that matters to you – now that's rewarding.

Your Growth, Our Future.

About the role

Bridgestone is seeking a dynamic and commercially astute Regional Franchise Manager to champion the success of our franchise retail store network. This is your opportunity to make a real impact by driving profitability, building strong franchise relationships, and shaping the future of retail operations across your region. The role includes:

  • Strategic Planning: Collaborate with franchisees to develop tailored business plans and drive performance across tyre, auto service, and retail categories.
  • Relationship Building: Foster strong, respectful partnerships with franchisees, aligning with Bridgestone's TRACE behaviours.
  • Operational Excellence: Support the commencement of new stores and franchisees, ensuring a seamless onboarding and training experience is delivered, whilst championing new programs and initiatives as required to ensure our market leadership position is maintained.
  • Performance Leadership: Achieve sales and profit targets, optimise store performance, and implement programs to boost results.
  • Safety & Sustainability: Champion Bridgestone's 'Perfect Safety' vision and E8 Commitment, promoting safe and sustainable practices.

About you

You're a commercially minded leader with a passion for retail and a talent in building strong, productive relationships. You thrive in a fast-paced environment and are motivated by helping others succeed. With a strategic mindset and hands-on approach, you know how to turn business plans into operational success.

You bring:

  • Proven experience in retail operations, franchise management, or field sales—ideally within the automotive or tyre industry.
  • Tertiary qualifications in sales, marketing, franchising or a related discipline is desirable
  • An understanding of business planning, performance management, and customer engagement.
  • Knowledge and understanding of the Franchising code of Conduct.
  • Strong communication and interpersonal skills, with the ability to influence and inspire.
  • A collaborative spirit and a commitment to safety, sustainability, and continuous improvement.
  • Flexibility to travel across your region to support franchisees and drive performance.

If you're ready to lead with purpose and make a lasting impact, we'd love to hear from you.

About Us

We are proud to be a leader in tyre and mobility solutions, offering premium products and services that keep individuals, businesses, and industries moving.  We meet the needs of customers wherever they are, with operations spanning company-owned stores, franchise partners, and mobile servicing solutions, with a team of more than 2000 passionate individuals across Australia and New Zealand.



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