marketing coordinator

Who we are...
West Beach Parks is a holiday, sport, and community destination, situated along 1.2 km of picturesque Adelaide coastline. Our 135-hectare precinct in West Beach offers something for everyone – from accommodation and a premium golf park – The Pat GC to a marina and world-class sports facilities. Visitors can enjoy an array of recreational opportunities suited to all ages and interests.

Guests staying with us can choose from our two accommodation properties, including Discovery Parks – West Beach Parks South Australia's largest and much-loved Holiday Park with 126 cabins for different budgets, 6 eco tents and 333 caravan and camping sites. Alternatively, The Retreat at West Beach Parks offers a range of deluxe self-contained shacks with 76 in total and 3 safari tents.

West Beach Parks is a South Australian Government statutory authority dedicated to the environment, preserving our natural surroundings, and enhancing local biodiversity. Community connection is at our core, as we provide inclusive spaces that welcome people from all walks of life to enjoy and engage with the outdoors.

Our team celebrates Australia's outdoor active lifestyle, welcoming holidaymakers, sports enthusiasts, and community members alike. If you share our commitment to exceptional service and environmental sustainability, we invite you to become part of the West Beach Parks experience.

We are looking to recruit someone with the right values and behaviours who can help us ensure our Values are at the heart of everything we do. Our Values are:

• ETHICS – we do the right thing
• ACCOUNTABILITY – we own our actions and behave responsibly
• RESPECT – for our visitors, each other and our environment
• TEAMWORK – we work together to create and deliver a great visitor experience

What we offer...

• Flexible hours of work, including working around school hours, caring responsibilities etc.
• Hourly rate of $ $38.47 per hour.
• Free onsite car parking.
• A safe, enjoyable, diverse and inclusive work environment where you will be recognised and rewarded for your effort, making West Beach Parks a unique, fulfilling and fun place to work.
• An extensive and varied health and wellbeing program, including monthly initiatives, free and confidential access to an Employee Assistance Program (EAP), flu vaccinations and more.
• A Familiarisation Allowance which you can use to stay in one of our accommodation properties or play rounds of golf.
• Other exclusive discounts, perks and salary sacrifice options.

The role...
This brand-new role at West Beach Parks offers you the chance to join a great team where bold ideas are celebrated and every day brings fresh challenges and opportunities. Reporting directly to the General Manager – Sales and Marketing, you'll dive straight into hands-on marketing projects that build brand buzz, drive accommodation bookings, and create unforgettable connections with our guests.
From crafting eye-catching social media content and energising our digital presence to supporting dynamic brand promotions, you'll experience the full spectrum of marketing in a fast-paced, fun, and supportive environment.

This isn't just a job — it's your launchpad to grow your skills, boost your confidence, and make a real impact in the exciting worlds of tourism, sport, and leisure.

Key responsibilities

Step into a hands-on marketing role where no two days are the same You'll work across a variety of exciting projects that help shape the voice, visibility, and customer experience at West Beach Parks:

• Lead our social media presence — from concept to content — creating vibrant, on-brand posts that spark engagement and tell our story across all key platforms.
• Keep our website fresh and conversion-focused, developing user-friendly, SEO-savvy content that drives direct bookings and brings our brand to life online.
• Own our visibility on booking platforms, ensuring we shine across all online travel agencies and distribution channels.
• Bring campaigns to life by crafting eye-catching EDMs in collaboration with the General Manager – Sales and Marketing, helping to drive reach and results.
• Be our digital concierge by responding quickly and thoughtfully to guest reviews across online platforms — turning feedback into opportunity.
• Create engaging regular newsletters that inform, inspire, and connect with our guests and community.
• Support the team's momentum by assisting with tasks that help everything run smoothly behind the scenes.

The role is offered as a part-time position of 22.8 hours per week (FTE 0.6). The South Australian public sector promotes diversity and flexible ways of working. You are encouraged to discuss the flexible days and hours of work for this role.

To obtain further details regarding the role, a position description is available on the "Careers – Jobs on Offer" page of the West Beach Parks website.

You are...
A creative, vibrant and proactive marketing professional with a drive to succeed who:

• Lives and breathes social media, with hands-on experience across major platforms and a flair for creating compelling, scroll-stopping content,
• Communicates with clarity, creativity, and professionalism — both in writing and in person,
• Has a sharp eye for detail and a commitment to producing high-quality work, every time,
• Capably juggles multiple deadlines and projects with ease, thanks to top-tier organisation and time management skills,
• Is proficient in the Microsoft Office Suite and digital marketing tools (e.g. Google Analytics, MailChimp, Hootsuite etc.),
• Has a passion for tourism, sport and/or leisure industries, and
• Has a current Australian Driver's Licence and reliable vehicle.

To apply….
Click "Apply" on Seek or visit the "Careers – Jobs on Offer" page of the West Beach Parks website. Please submit a cover letter and a resume addressing the requirements and criteria of the position, and attention your application to Ms. Karina Beck.

Applications close Friday 11 July at 5pm.

Enquiries can be directed to Karina Beck, People and Culture Coordinator on

No agency assistance required.