Marketing Coordinator

6 days ago


Melbourne, Victoria, Australia Royal Botanic Gardens Full time $60,000 - $90,000 per year

Who We Are

Royal Botanic Gardens Victoria (RBGV) employs over 240 staff overseeing two beautiful world-class gardens, Royal Botanic Gardens Melbourne and Royal Botanic Gardens Cranbourne. The organisation fosters an understanding and appreciation for plants and the natural world through arts and culture and education programs, world-leading scientific research, plant conservation programs, and promotes health and wellbeing in nature. For further information please visit

What You'll Do

The Marketing Coordinator is a key position within our Marketing, Communications, and Stakeholder Engagement team. This position is responsible for creating marketing content and collateral across social media, email marketing, and other paid, owned and earned digital channels, as well as managing and reporting on campaign performance. Working closely with teams across the organisation, the Marketing Coordinator develops compelling digital materials that share Royal Botanic Gardens Victoria's stories and support key business objectives, including fundraising, revenue generation and visitation.

As part of a creative, collaborative team, you'll also ensure compliance with relevant standards and contribute to a positive and professional workplace culture.

What You'll Bring

The successful candidate will ideally have a tertiary education in Marketing, Communications, or a related field, along with experience in a similar marketing role. With a strong grasp of the digital landscape, you'll have a proven ability to create and source compelling content for social and digital platforms, as well as implement and SEO, SEM, email marketing, and digital advertising campaigns. Your forward-thinking mindset and creative flair will enhance brand presence and campaign effectiveness. Technically proficient, you'll have photography skills), with videography experience seen as a bonus and you are comfortable editing with both phone apps and more professional software such as Lightroom and Photoshop. You're self-motivated, highly organised, detail-oriented, and thrive both independently and as part of a collaborative team. Resilient and adaptable, you bring a strong work ethic and a passion for producing impactful digital content.

All other key selection criteria can be found in the position description which is located under the attachments heading on the Victorian Government Careers website.

Working with Us

At RBGV you'll be part of a nationally recognised organisation that makes a genuine impact on a local and international scale. As an employee you will benefit from flexible working arrangements to assist in creating genuine work/life balance, annual leave loading, access to an Employee Assistance Program and much more.

How to Apply

To apply for this role, please visit the Victorian Government Careers website at must submit a recent resume along with a letter responding to each of the Key Selection Criteria (max. three pages) as stated in the position description prior to the deadline.

Applications will only be accepted via the Victorian Government website.

Enquiries can be directed by email to

RBGV is committed to achieving a diverse workforce and strongly encourage applications from Aboriginal and Torres Strait Islander people. Our organisation is a proudly child safe organisation and committed to protecting children and young people from harm. All applicants will be required to complete the necessary pre-employment checks prior to appointment.



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