Senior Brand Manager
1 week ago
Posted Date: Oct
About GSK
GSK is a global biopharma company with a special purpose – to unite science, technology and talent to get ahead of disease together. Our success absolutely depends on our people. We want GSK to be a place where people feel inspired, encouraged and challenged to be the best they can be. Where they can keep growing and look after their wellbeing. So, if you share our ambition, join us at this exciting moment in our journey to get Ahead Together.
We are at an exciting point, strengthening our presence and influence in the global Haematology market. With several exciting product launches scheduled over the next few years and a multitude of ongoing research initiatives, there has never been a better time to be part of our journey.
About the Role
Are you ready to lead and innovate in the pharmaceutical industry? At GSK, we're looking for a dynamic Senior Brand Manager (SBM) to spearhead the marketing efforts for one of our key Haematology products. This is your opportunity to drive long-term business growth and make a significant impact.
Your role will be varied and will include:
- Building and executing marketing strategies and initiatives for a newly launched GSK Haematology product to drive long-term growth.
- Developing and executing a comprehensive, multi-channel marketing plan aligned with brand strategy.
- Leading a cross-functional team to execute the business strategy with excellence, with line manager responsibility for 1 FTE
- Creating valuable digital content for HCPs using data-driven insights.
- Collaborating with Medical on KOL engagement and educational initiatives.
About you
To be successful in the role, you will need a strong background in omni-channel marketing and digital campaigns, combined with pharmaceutical industry knowledge and a customer-focused approach. You will be adept at achieving targets, building relationships, and executing strategies to perfection. Ideally, you will have experience within Haematology or Oncology.
You'll also:
- Hold a tertiary qualification in Business or Science (preferred).
- Have a minimum of 3 years of experience in the pharmaceutical industry.
- Possess strong business acumen and analytical skills.
- Be knowledgeable about the pharmaceutical industry, including competitors and market trends.
Why join us?
At GSK, we challenge ourselves to get Ahead Together – to make a positive impact on global health; for growth; in an environment where people can thrive. Our culture inspires our performance.
By joining GSK, you'll enjoy:
- A flexible and life-friendly working approach, allowing you to do your best work
- Being in a diverse organisation that reflects the communities that we work within
- Development and progression at a global scale, with international opportunities
- 5 Feel Good Days and 1 volunteer day (on top of your annual leave)
- Option to purchase up to 4 weeks' additional leave per year
- Access to discounted health insurance
*LI-GSK
Dlaczego GSK?
Łączymy naukę, technologię i umiejętności, aby razem pokonywać choroby.
GSK to globalna firma biofarmaceutyczna, której celem jest łączenie nauki, technologii i talentów, aby razem pokonywać choroby. Jako odnosząca sukcesy, rozwijająca się firma, w której ludzie mogą realizować swój potencjał, dążymy do pozytywnego wpływu na zdrowie 2,5 miliarda ludzi do końca dekady.
Priorytetem są dla nas innowacyjne rozwiązania w obszarze szczepionek i leków specjalistycznych, które maksymalizują rosnące możliwości w zakresie zapobiegania chorobom i ich leczenia.
Skupiamy się na czterech obszarach terapeutycznych: układzie oddechowym, immunologii; onkologii; HIV; oraz chorobach zakaźnych – aby wpływać na zdrowie na dużą skalę.
Ludzie i pacjenci na całym świecie polegają na lekach i szczepionkach, które produkujemy, dlatego zobowiązujemy się do tworzenia środowiska, w którym nasi pracownicy mogą się rozwijać i koncentrować na tym, co najważniejsze. Nasza kultura bycia ambitnym dla pacjentów, odpowiedzialnym za wpływ i postępowania właściwie jest fundamentem, na którym wspólnie dostarczamy rezultaty dla pacjentów, akcjonariuszy i naszych pracowników.
Naszym celem jest być jedną z najbardziej innowacyjnych, najlepiej działających i zaufanych firm z branży opieki zdrowotnej na świecie. Wierzymy, że wszyscy wnosimy coś wyjątkowego do GSK i kiedy łączymy naszą wiedzę, doświadczenia i styl, wpływ, jaki mamy na świat jest niesamowity. Dołącz do naszej przygody w GSK, gdzie zainspirujemy Cię do wykonywania najlepszej pracy dla naszych pacjentów i klientów. Miejsce, w którym możesz być sobą, czuć się dobrze i się rozwijać.
Ważna informacja dla biur/agencji pośrednictwa pracy
GSK nie akceptuje poleceń pracowników od biur i/lub agencji pośrednictwa pracy w odniesieniu do ofert pracy zamieszczonych na tej stronie. Wszystkie biura/agencje pośrednictwa pracy są zobowiązane do skontaktowania się z działem handlowym i ogólnym/kadr GSK w celu uzyskania wcześniejszej pisemnej zgody przed poleceniem kandydatów firmie GSK. Uzyskanie uprzedniej pisemnej zgody jest nadrzędne w stosunku do jakiejkolwiek umowy (ustnej lub pisemnej) między biurem/agencją pośrednictwa pracy a GSK. W przypadku braku takowego pisemnego upoważnienia wszelkie działania podejmowane przez biuro/agencję pośrednictwa pracy będą uważane za wykonane bez zgody lub umownego porozumienia ze strony GSK. GSK nie ponosi zatem odpowiedzialności za jakiekolwiek opłaty wynikające z takich działań lub wynikające z polecenia danej osoby przez biura/agencje pośrednictwa pracy w odniesieniu do ofert pracy zamieszczonych na tej stronie.
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