Brand Copywriter

3 days ago

Brisbane, Queensland, Australia Entain Australia & New Zealand Full time $60,000 - $120,000 per year

Who We Are
Entain Australia & New Zealand is fearlessly transforming the racing, sports, and entertainment landscape - reimagining how customers experience their favourite brands.

As part of a global powerhouse operating in over 40 countries with nearly 30,000 people, we're home to leading ANZ names like Ladbrokes, Neds, TAB, and Betcha.

Across Entain ANZ, we're shaping the future of sport and gaming entertainment through creative innovation, storytelling, and technology - creating experiences that connect with millions of fans.

*Your Impact*
This is where craft meets strategy.

As our
Brand Copywriter
, you'll define how some of the most recognised names in sport and entertainment
sound
. From the excitement of Ladbrokes to the energy of Neds, the legacy of TAB, and the next-gen edge of Betcha - you'll help each brand speak in its own voice, while ensuring a unified story across the portfolio.

You'll play a key role in evolving our tone-of-voice frameworks and guiding how brand storytelling flows through every stage of the marketing funnel - from awareness to loyalty.

If you're a writer who thinks strategically, understands how language builds brands, and can influence creative direction through words, this is your chance to shape something bigger.

*A Day in the Life
Ideally based in our
Brisbane office*
, we work in a hybrid model that balances collaboration and flexibility.

Here's a snapshot of how you'll make an impact:

  • Define, craft, and evolve the tone of voice for each brand across all channels.
  • Translate brand positioning and strategy into distinctive, emotionally resonant storytelling.
  • Write for every touchpoint - ATL, digital, social, and in-venue experiences.
  • Develop message hierarchies and frameworks that guide communication across the funnel.
  • Partner with Brand Architects, Creative, Media, and Production teams to bring campaigns to life.
  • Act as guardian of brand voice, ensuring consistency and connection across every audience interaction

*Your Strengths*

  • Proven experience as a copywriter or brand storyteller across ATL, digital, and social campaigns.
  • Deep understanding of tone of voice, brand language, and persuasive storytelling.
  • Skilled at writing for multiple brand personalities and audience segments.
  • Confident collaborator - able to partner with strategists, creatives, and media teams to align copy with brand intent.
  • Excellent attention to detail, grammar, and rhythm with a sensitivity to how language makes people feel.
  • Experience in agency or high-tempo brand environments and familiarity with testing and message optimisation is ideal

*Life at Entain*
At Entain, it's more than a job - it's a place to grow, connect, and make an impact. We value individuality, celebrate collaboration, and create space for bold ideas that move people. Here, you'll help shape the voice of some of Australia and New Zealand's most recognised brands - while developing your own craft in a supportive, ambitious team.

*Perks You'll Love*

  • Hybrid & Flexible: Balance your life and work.
  • Recognition & Rewards: Celebrate wins and enjoy retailer discounts.
  • Wellbeing Perks: Support for your health and happiness.
  • Workday Extras: Free breakfast, snacks, and onsite barista.
  • Office Vibes: Pool table, live sports, and fun social activities.

Entain, there's nothing like it.
For more information, please reach out to us at  or hit apply now. Due to the wagering aspect of our industry, applicants must be a minimum of 18 years to apply.

  • Brand Copywriter

    3 days ago

    Brisbane, Queensland, Australia Entain Full time $80,000 - $120,000 per year

    Who We AreEntain Australia & New Zealand is fearlessly transforming the racing, sports, and entertainment landscape - reimagining how customers experience their favourite brands.As part of a global powerhouse operating in over 40 countries with nearly 30,000 people, we're home to leading ANZ names like Ladbrokes, Neds, TAB, and Betcha.Across Entain ANZ,...

  • Brand Copywriter

    3 days ago

    Brisbane, Queensland, Australia Entain Full time $80,000 - $120,000 per year

    Who We AreEntain Australia & New Zealand is fearlessly transforming the racing, sports, and entertainment landscape - reimagining how customers experience their favourite brands.As part of a global powerhouse operating in over 40 countries with nearly 30,000 people, we're home to leading ANZ names like Ladbrokes, Neds, TAB, and Betcha.Across Entain ANZ,...

  • Digital Copywriter

    2 weeks ago

    Brisbane, Queensland, Australia BAMBRICK Full time $60,000 - $80,000 per year

    Digital Copywriter(On-site)apply for this jobAre you an experienced writer looking for a new career direction?Have you studied to be a copywriter, journalist or SEO content writer?Are you interested in learning more about Digital Marketing?BAMBRICKis one of Queensland's largest and fastest-growing digital marketing agencies.Currently, we are looking for a...

  • Copywriter (Brisbane)

    3 days ago

    Brisbane, Queensland, Australia WowSuite & Savvy Full time $90,000 - $120,000 per year

    Write Copy That Powers Global Sales FunnelsABOUT WOWSUITEWowSuite builds and manages high-performance sales funnels that help Amazon resellers and e-commerce brands scale globally. Our managed services combine funnels, payments, analytics, and affiliate marketing to turn traffic into sales. We have helped brands grow from zero to ¥500M+ RMB.WHY JOIN US?Be...

  • Head of Brand and Marketing

    3 days ago

    Brisbane, Queensland, Australia Home Collaborative Building Brokers Pty Ltd Full time $80,000 - $120,000 per year

    About UsAt Home Collaborative, we're redefining how Australians build their dream homes.Think of us like a mortgage broker for new builds - connecting clients with trusted builders, comparing quotes, and helping them make confident, informed decisions.We're a transparent, down-to-earth, and forward-thinking brand, passionate about supporting first home...

  • Brand Manager

    3 days ago

    Brisbane, Queensland, Australia Auto & General Australia Full time $80,000 - $120,000 per year

    Brief DescriptionThe roleJoin a growing, high-performing marketing team as Brand Manager, where you'll drive the Budget Direct brand across TV, radio, digital, outdoor, and social media. This is a hands-on role — you'll be involved in all stages of TV production, from briefing and research to filming and post-production. You'll also lead multi-channel...

  • Head of Brand and Marketing

    3 days ago

    Brisbane, Queensland, Australia Home Collaborative Building Brokers Full time $100,000 - $120,000 per year

    About UsAt Home Collaborative, we're redefining how Australians build their dream homes.Think of us like a mortgage broker for new builds - connecting clients with trusted builders, comparing quotes, and helping them make confident, informed decisions.We're a transparent, down-to-earth, and forward-thinking brand, passionate about supporting first home...

  • Marketing Coordinator

    3 days ago

    Brisbane, Queensland, Australia Epic Hair Designs Full time $60,000 - $120,000 per year

    About the Company:Epic Hair Designs is Queensland's largest salon group, with 18 locations across Brisbane and the Gold Coast. For 18 years, we've built a reputation for excellence in luxury hairdressing, leading the industry with the state's largest team of Goldwell Master Colourists. Our salons are known for delivering outstanding results while creating...

  • Advertising Specialist

    7 days ago

    Brisbane, Queensland, Australia Accelerate Workforce Solutions Group Holdings Pty Ltd Full time $90,000 - $110,000 per year

    Advertising Specialist – Verso Health Pty Ltd (Queensland)Full-Time | Consumer Health & Wellness | Strategic Leadership RoleVerso Health Pty Ltd is entering an exciting new chapter. Poised to make a bold entrance into the consumer health products market, we are partnering with the successful U.S.-based brand VERSO to bring innovative wellness solutions to...

  • Senior Marketing Manager

    2 weeks ago

    Brisbane, Queensland, Australia CarExpert Full time $80,000 - $120,000 per year

    AtCarExpert, we're on a mission to redefine the car buying journey for Australians. We already reach millions of people every month with our independent content, reviews, and videos, and now we're building the next phase of growth.We're looking for a Senior Marketing Manager to help us drive brand impact, deliver bold campaigns, and bring new ideas to market...