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Insights Analyst

2 weeks ago

Richmond, Victoria, Australia Movember Full time $90,000 - $120,000 per year

We are seeking an Insights Analyst
to join our Melbourne team.

As an Insights Analyst you will be responsible for identifying trends, patterns and opportunities about our audience, brand and culture/category using our internal sources and data we acquire from partners. Specifically, this will look like partnering with other Insights team members and/or campaign leads around the business to help provide access these insights or help empower them to get to more effective outcomes.
This includes:

Data Analysis and Strategic Planning

  • Gain expert knowledge of our internal and external data sources and develop audience first strategic recommendation and plans with our key stakeholder teams in Marketing and Comms and other areas of the business.
  • Analyze website traffic and user behavior using Looker and MixPanel to understand website engagement and conversion.
  • Prepare reports on key business metrics and KPIs for stakeholders, provide insights and recommendations for business performance optimization for specific Movember audiences.
  • Help support data analysis, modeling and dashboarding efforts by learnig and using internal data platforms like Snowflake, Tableau and Power BI.

Business Partnering

  • Partner with members of the Insights Team at Movember and other members of Marketing & Communications team to articulate the insight requirements and help deliver against that with the support of the wider Insights Team.
  • Partner with other key stakeholders such as our product, engineering and impact teams to increase awareness of Insights capabilities and value.
  • Responsible for addressing tactical ad-hoc requests and distributing them to appropriate team member based on which data is best suited to answer the need.
  • Represent Insights in cross-functional working groups to:
  • Offer insight and analysis on trends across our audience, brand, culture and category
  • Provide adhoc analysis to internal requests as they arise
  • Offer reactive in-campaign support to analysis questions and proactively providing context and insight to key topics
  • Outside of campaign, understand and assist with campaign strategy to prepare reports for campaign period

For this role, you'll need:

  • 3+ years in marketing analytics, digital strategy or marketing strategy
  • Data analysis experience in marketing, paid media, product or customer data
  • Strong problem-solving and analytical thinking skills
  • Storyteller and creative - strong communication skills (written, verbal and presentation)
  • Excellent interpersonal skills
  • Demonstrated the ability to work with cross-functional teams
  • Ability to negotiate with and influence others
  • Flexible and comfortable in a rapidly changing working environment

Deseired Technical skills

  • SQL
  • Web analytics – Looker, Mixpanel
  • Data visualisation - Tableau / PowerBI
  • Experience using AI for analytics
  • Statistics – Regression, Factor Analysis, PCA a bonus

GOOD CAUSE:
Working for
Movember
, you'll help raise millions for men's health (not for a CEO's bonus). And all those dollars do a whole lotta good. We've funded cancer research. Created lifesaving medicines. And helped make cancer treatments less "one-size-fits-all", and more specific to each patient's needs.

We're even calling for governments worldwide to get it together on men's health. By meeting directly with policymakers so they change the systems that change men's health.

GOOD VIBES:
The vibes aren't just for Fridays – even though we start weekends early nine months of the year. Here, it always feels like something big's about to happen. Be it an office-wide surprise birthday party (with cake) or an impromptu all-staff boogie.

Come the hairy season, the energy gets silly. We're talking celebrity visits. Live stunts on-site for TV and radio. And when we hit a fundraising milestone, the office gong might even go off. And that means one thing: it's conga time.

GOOD CREW:
Let's just get this out of the way: big egos need not apply. We're all about straight-up solid human beings out to do meaningful work. People who'll help you reach career-best moments. And give you the freedom to get there the best way you see fit.

Hybrid remote working is the norm. And in the office, you can sit where you please. Who knows? On any given day you could even end up desk buddies with the man who started this all.

  • Flexible hybrid working from home and our modern Richmond office
  • Finish work at 2pm on Fridays (Dec-Aug)
  • NFP salary packaging (pay less tax)
  • 13 weeks paid parental leave and 5 weeks annual leave
  • Fun & collaborative culture with employee social events
  • Free Headspace subscription and other wellbeing initiative
  • Relaxed dress code

Boy, do we know the feeling of being judged.
(Over how we look, and other things that shouldn't matter.) Being different is how we started. And it's also helped us raise $1 billion for men's health. So, we know the power of diverse experiences, skills and perspectives.

And another impressive number is our WGEA gender pay gap: it sits at a big, fat, round 0%. If you've got the relevant skills and the right attitude, let nothing stand in your way of firing off your application.

Do you want to DO GOOD?
If so, we'd love to hear from you.