Digital Campaign Coordinator
7 days ago
Be at the forefront of digital innovation with Canstar Group
Do you love bringing campaigns to life and optimising for success? We're looking for a Digital Campaign Coordinator to join Canstar Group's Ad Operations team, where you'll play a pivotal role in executing and enhancing campaigns across Australia's leading comparison platforms, Canstar and RateCity.
What You'll Do
- Drive Campaign Excellence: Manage the day-to-day operations of digital lead referral campaigns, ensuring smooth delivery and top-tier performance.
- Create Impactful Content: Develop tailored creative assets for specific campaigns, optimizing engagement across email, website, and ad channels.
- Support Data-Driven Growth: Work with the Digital Account Management team to provide reports and actionable insights that grow and retain client partnerships.
- Implement Conversion Strategies: Collaborate on embedding tracking pixels into client lead funnels to measure success and drive optimisations.
- Enhance Website Performance: Spot opportunities on Canstar and RateCity websites to improve ad yield and revenue potential.
- Ensure Data Accuracy: Maintain precise campaign tracking in our CRM and monitoring systems to guarantee consistent reporting.
- Build and Maintain Web Assets: Use pre-designed templates in WordPress to manage manual monetisation elements, ensuring accuracy and functionality.
- Troubleshoot Campaigns: Resolve client campaign issues like click tag redirection or tracking errors, working closely with technical teams for swift solutions.
- Client Engagement: Partner with clients during key seasonal campaigns such as Black Friday or mobile product launches to ensure success.
- Lead Auction Coordination: Oversee monthly auctions for digital campaigns, ensuring all deliverables align with internal benchmarks.
What Sets You Apart
- 1-2 Years of Digital Experience: You've worked with agencies, publishers, or in-house marketing teams and understand how to drive results in the digital space.
- Analytical Expertise: Hands-on experience with tools like Google Analytics 4, CM360, or Looker Studio is a huge plus.
- Technical Proficiency: You know your way around conversion tracking, pixels, and basic troubleshooting for digital campaigns.
- Communications: You excel in collaborating with teams and clients, bringing a proactive, solutions-focused mindset to every interaction.
- Fast-Paced Problem Solver: Thriving under pressure is your forte—you enjoy juggling multiple projects while maintaining impeccable attention to detail.
Why Canstar Group?
- Work with Australia's most trusted financial comparison platforms, Canstar and RateCity.
- Join a high-performing team that values creativity, innovation, and personal growth.
- Make a real impact on campaigns seen by millions of Australians.
- Collaborate with a passionate team that's as excited about digital innovation as you are.
If you're ready to take your career to the next level and thrive in a role where your skills make a difference, we'd love to hear from you
At Canstar Group, our inclusive vision is to create a workplace where our people feel safe and confident to bring their unique selves to work. We are committed to celebrating each individual's unique backgrounds, experiences, abilities and perspectives. As an Equal Opportunity Employer, we invite applications from all individuals regardless of race, national origin, gender, sexual orientation, age, religion, or disability.
If you have a disability or specific access needs, we encourage you to discuss any adjustments you may need to our recruitment process.
How Can You Join The Team:
If this sounds like you, and you are up for a fresh challenge with a great company, please click apply now and ensure that your CV and cover letter has been uploaded to your profile.
Recruitment Agencies: We politely ask that you refrain from contacting our People & Culture team or hiring managers directly. Canstar does not accept any unsolicited referrals from recruitment or job placement agencies.
Company OverviewCanstar has a diverse mix of roles available across the business. Check out our current opportunities
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