Marketing and Business Development Manager
2 weeks ago
We're Nexia Perth - a member of one the world's leading global advisory, tax and audit networks. When you join us, you'll become part of a team united by a clear mission: to connect people with their true potential.
The Opportunity
We are seeking a dynamic and experienced Marketing and Business Development Manager to join our team. In this role, you will be responsible for developing and implementing a comprehensive marketing and business development strategy that aligns with our firm's growth targets. You will work with a team of professionals and work closely with partners and service line leaders to drive business development activities, manage marketing campaigns, and enhance our brand presence.
Key accountabilities and responsibilities:
- Develop and implement a comprehensive Marketing & BD strategy aligned with the firm's strategy and growth targets.
- Elevate BD activities from informal, partner-led efforts to a structured program, introducing frameworks for proactive BD and coordinating outreach campaigns.
- Oversee the creation and execution of high-impact marketing campaigns and thought leadership content, ensuring content is persona-driven and localized.
- Act as the brand custodian for Nexia Perth, ensuring consistent brand expression across all channels and materials.
- Develop and lead the implementation of a robust digital marketing strategy, including website content, LinkedIn presence, and email marketing.
- Plan and orchestrate client events and seminars, ensuring each event has clear objectives and follow-up actions.
- Establish ownership of marketing and BD data and analytics, defining key performance indicators (KPIs) and providing regular reports to the leadership team.
- Implement a clear operating model for marketing and BD across the firm, defining and documenting processes for common activities.
- Build internal capability and awareness around marketing and BD through training sessions, workshops, and coaching.
- Work collaboratively across the firm and the Nexia network, engaging service line leaders and partners regularly.
- Serve as one of the faces of Nexia Perth externally in the market, building and maintaining a high level of industry presence.
- Proven experience in a similar marketing and business development role, preferably within a professional services environment.
- Strong strategic planning and leadership skills, with the ability to develop and implement comprehensive marketing and BD strategies.
- Excellent communication and interpersonal skills, with the ability to build and maintain relationships with key stakeholders.
- Experience in managing marketing campaigns, content creation, and brand management.
- Proficiency in digital marketing, including website management, social media, and email marketing.
- Strong analytical skills, with the ability to use data to drive decision-making and identify high-ROI activities.
- Ability to work collaboratively and lead a team of professionals.
- A proactive and results-driven approach, with a focus on continuous improvement.
Our philosophy is simple: great people great clients = great firm. We appreciate that our people are our greatest asset and therefore provide a vast array of benefits in to improve their quality of life in and outside the office. These include (but are not limited to):
- Flexible Working Arrangements
- Learning and Development Programs including support for post-graduate studies
- Superannuation Guarantee paid during Parental Leave
- Comprehensive Wellbeing Program
- Corporate Social Responsibility Activities and Events
- Convenient Perth CBD based office
- Dress for your Day
Are you looking to take the next step in your career? Discover your true potential at Nexia Perth and join a welcoming and diverse culture where your story, potential and hard work are not only seen - but also celebrated.
If this sounds like what you're looking for, then this role might just be the perfect fit for you, click apply now and send us your CV and cover letter.
We encourage you to apply even if you do not meet all the qualifications or experience listed. We value diverse perspectives and believe that different experiences can bring unique strengths to our team.
If you would like to find out more information, please contact Lauren Burgwyn for a confidential discussion.
Email:
*Please do not use this email address to apply*
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