Sales and Marketing Manager

2 weeks ago

Sydney, New South Wales, Australia SoluM Australia Pty Ltd Full time $120,000 - $180,000 per year
About Us

SOLUM is a global leader in innovative retail technology solutions, including electronic shelf labels (ESL), digital signage, smart retail, and IoT devices. With a strong reputation for reliability and innovation, we are expanding to deliver cutting-edge technology that enhances operational efficiency and customer experience.

Key Responsibilities

Channel Sales & Key Account Management

  • Manage and grow relationships with reseller and system integration partners.
  • Conduct quarterly business reviews and align on joint go-to-market strategies.
  • Develop joint customer targeting strategies and tactical initiatives with partners.
  • Support and oversee ESL trials and rollouts.
  • Lead commercial planning including budgets, timelines, and forecasting.

Marketing, Brand & Lead Generation

  • Plan and execute marketing campaigns (email, content, digital PR, social).
  • Manage SOLUM's presence at trade shows, exhibitions, and industry events.
  • Develop case studies, thought leadership, and co-branded partner campaigns.
  • Track and optimise lead generation and campaign effectiveness.

Product Marketing & Category Management

  • Maintain updated product marketing tools and resources.
  • Enable partners with sales collateral, training, and positioning support.
  • Monitor competitors and provide market insights to inform strategy.
  • Localise global product messaging for ANZ retail needs.

Targeted Outbound Sales

  • Prospect selectively in retail and verticals where partners lack coverage.
  • Follow up on inbound leads from campaigns, trade shows, and referrals.
  • Collaborate with global teams to deliver tailored proposals and presentations.

Qualifications:

  • 15+ years' experience in Channel Sales Management and joint business planning, marketing, and product management, ideally within retail technology, SaaS, or B2B hardware.
  • Demonstrated success managing and growing channel/reseller networks.
  • Demonstrated success in developing and commercialising joint customer target mapping with key reseller partners.
  • Experience in developing joint business plans and collaborative product road maps within B2B Channels
  • Proficiency in B2B marketing execution across digital, PR, and event channels.
  • Experience with product marketing, including sales collateral, pricing structure, and competitive positioning.
  • Strong communication skills and ability to influence stakeholders at all levels.
  • Detail-oriented with an ability to manage multiple workstreams simultaneously.
  • Willingness to travel domestically and internationally as needed.
Why Join Us?

At SOLUM, we're not just a company; we're a catalyst for change in the retail technology landscape. As a global leader in innovative solutions like electronic shelf labels, digital signage, and IoT devices, we are on a mission to revolutionise the way businesses operate and engage with their customers.

With our growing expansion, we're seeking a visionary Sales and Marketing Manager who is ready to drive impactful growth and forge lasting partnerships in the retail sector

  • Innovative Environment: Work with global leaders in retail technology.
  • Career Growth: Opportunity to shape SOLUM's expansion.
  • Impactful Role: Direct influence on brand, market growth, and partnerships.
  • Global Collaboration: Join an international network of passionate professionals.

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