Social Coordinator

Business unit: Ogilvy PR

Team: Consumer PR, Social & Influence 

Location: Sydney

Employment type: Permanent

Be part of the largest and only truly integrated communications agency in Australia.  

Play your part in a brilliant company culture built on teamwork, creativity, and fun.   

At Ogilvy PR, we work with some of the biggest brands in the world to deliver earned-first creativity that drives real brand and business impact. Whether it be creative development, brand strategy, public relations, influencer engagement, events and activations, social and digital strategies, we have it all, and we're looking for curious, brave, and enthusiastic minds who share our philosophy and want to bring something unique to the table. 

Your Home 

This role sits within our Consumer PR and Influence business. We are a team of 40 culturally curious, creatively driven and impact-obsessed brand marketing experts across Sydney and Melbourne who believe that brands and organisations are at their best when they find ways to earn attention.  

We value creativity grounded in insight, big ideas that are game-changing, flawless execution and having fun across the office every day. We design and deliver culturally relevant and creative campaigns that can be activated across a wide range of channels, including media and publicity, social and digital media, influencers and community, activations and events. 

As a member of the team, you will be expected to contribute and build relationships across every Ogilvy PR business and be able to talk knowledgeably about our clients, the cultural backdrop, offerings and specialists.   

Role Overview 

As a Social Coordinator in our business, you will be involved in absolutely everything and experience the full breadth of our work. You'll be nimble and agile as you turn your hand to something new almost every day - bringing a can-do attitude to whatever your task is.  

You're building networks across teams, learning about our clients, gaining new knowledge about the tools of our trade - and you're not afraid to ask for help when you need it. Your day-to-day role will include:  

Influencer Marketing 

• Conduct talent audits for influencer campaigns, including data and content analysis   
• Manage creator onboarding and support briefing, and talent management 
• Maintain talent databases and identify emerging and upcoming talent 
• Capture performance data and content highlights for inclusion in client reports 

Community Engagement  

• Lead community engagement efforts with creative and tailored approaches to fan engagement
• Develop a deep understanding of tone of voice and brand positioning for individual brands
• Bringing brand tone and personality to life in social channels with a proactive and conversational approach to community engagement
• Identify community trends and reactive opportunities to drive deeper fan participation  

Content Management & Distribution 

• Manage content calendars, scheduling, and publishing of content to brand pages
• Coordinate with client teams and paid specialists for content distribution
• Ensure consistent brand voice across all community touchpoints
• Attend events and experiences to share live updates and fan reactions  
• Apply WPP Open, our AI intelligence platform, to drive efficiencies and insights that result in greater client and community impact  

Analytics & Reporting

• Use page management and listening dashboards, and analytics to track growth, engagement, and sentiment 
• Use social listening tools as required to track off-platform conversation and brand buzz 
• Share regular updates, insights, and recommendations with internal and client-side stakeholders
• Monitor community feedback and adjust strategies based on performance data 

About Ogilvy PR  

Ogilvy PR is the largest integrated communications agency in Australia. Our team is made up of specialists with expertise in consumer PR, corporate and business, government relations, social and digital strategy, and sustainability communication.   

We place earned creativity at the heart of the work we do for our clients, and we enjoy long-term relationships with our clients based on mutual respect, partnership, and measurable business impact.   

Why Ogilvy?    

• Work in style at Barangaroo: Sydney-based employees enjoy our brand new, state-of-the-art WPP campus in the heart of Barangaroo.
• Invest in your growth: We're invested in your success. You'll receive a tailored personal development plan to help you achieve your goals, along with dedicated support from your manager to guide your career journey. We leverage Culture Amp to facilitate meaningful career conversations and track your progress. 
• Recharge & rejuvenate: Enjoy a range of additional leave benefits, including your birthday off, Summer Fridays, and loyalty leave (an extra day for each year you're with us). 
• Wellness your way: Take advantage of discounted rates with health and fitness providers, plus access to yoga, meditation, and wellbeing programs to support your mental and physical health. 
• Confidential support: We provide confidential counselling support through Telus EAP to help you navigate any personal or professional challenges. 
• Recognising excellence: We celebrate your achievements and loyalty through our employee reward programs. 
• Referral bonus: Bring your talented friends to Ogilvy and receive a bonus 
• Unlock exclusive savings: Access discounts and vouchers for major household brands through our benefits platform, perkSPACE. 
• Family & caregiver support: We offer a gender-neutral parental leave policy, providing 16 weeks of paid leave to support all parents and caregivers throughout their journey. We're committed to helping you balance your career and family life. 
• Unlock the power of AI: Get exclusive access to WPP Open, our cutting-edge global AI platform, and leverage the latest technology to enhance your work and drive innovation. 
• Belong at Ogilvy: We're deeply committed to fostering an equitable and inclusive workplace. Our Inclusivity & Impact Council, SheCD, WPP Unite, and Reconciliation Action Plan programs are just some of the ways we're creating a culture where everyone feels valued and respected. 
• Go global with Ogilvy: As part of a leading global network, you'll have access to exciting career pathways and opportunities around the world. Expand your horizons and connect with colleagues across the globe.  

At Ogilvy, we believe inclusivity is essential to our success. We're committed to building a workplace that embraces various perspectives, experiences, and backgrounds, knowing that diverse teams drive more impactful work.  

We strongly encourage applications from Aboriginal and Torres Strait Islander peoples, Māori, people with disabilities, diverse cultural and linguistic backgrounds, all ages, genders, sexual orientations, gender identities and expressions, nationalities, and family structures.  

We believe everyone thrives when they can be themselves. We provide equal opportunities and are committed to creating an inclusive environment where everyone feels valued, respected, and empowered to reach their full potential.   

If you require any accessibility adjustments during the recruitment process, please let us know: ogv-au-