eCommerce Manager

Join one of Australia and New Zealand's most customer centric retail groups - Accent Group. With a portfolio of over 900 stores, 34 iconic brands (including HOKA, Skechers, Dr. Martens, Platypus, Hype DC, Stylerunner, Nude Lucy, The Athletes Foot, Sports Direct, Glue Store and Vans), and 30+ online platforms, we're not just selling shoes - we're shaping the future of retail. At Accent Group, we're driven by innovation, passionate about people, and serious about creating standout career opportunities. Whether you're starting your retail journey or looking to grow into leadership, you'll be part of a culture that values individuality, rewards performance, and empowers you to make your mark (in your kicks of course)

At Accent Group, we're home to global favourites Skechers and Dr. Martens - brands built on comfort, culture and serious street cred. Now, we're looking for an eCommerce Manager to elevate our online experience across Australia and New Zealand and help drive the next wave of digital growth.

If you're commercially sharp, digitally obsessed and thrive in fast-paced, high-performing environments - this is your moment.

The Role

As our eCommerce Manager, you'll take the lead on managing and optimising the Skechers AU/NZ and Dr. Martens AU/NZ websites, driving sales performance, customer experience, and digital innovation. Partnering closely with our Head of eCommerce, marketing teams, and agency partners, you'll bring our digital strategy to life and create a best-in-class online experience that keeps customers coming back.

Day to day, you will

• Drive Digital Growth & Hit the Numbers
• Lead the day-to-day trading of our online business to achieve revenue and profit targets
• Analyse performance daily/weekly/monthly and provide insights that shape future activity
• Build traffic, increase conversion, and identify tactical opportunities to uplift trade
• Prepare budgets, forecasts, and trade estimates, ensuring we're always ahead of the game
• Keep a constant pulse on category performance, competitors and ecommerce trends
• Own Our Digital Marketing Execution
• Bring our digital content and marketing plans to life across all channels
• Partner with CRM, Marketing & Performance teams to optimise email, SEO, social, affiliates and paid activity
• Manage segmentation, personalisation, and re-engagement strategies to boost acquisition and retention
• Drive the trading calendar in collaboration with our Ecommerce Executive
• Merchandise to Win
• Partner with Buying & Planning to optimise online assortments
• Build strategic on-site merchandising that drives profit and customer relevance
• Oversee product enrichment and ensure new stock goes live within 48 hours
• Champion UX & Conversion Rate Optimisation
• Use insights and data to improve the customer journey end-to-end
• Lead CRO initiatives with agency partners to reduce bounce rates, improve usability and increase conversion
• Test, learn, iterate — and repeat
• Web Development & Site Performance
• Work closely with external agencies to implement website enhancements
• Manage UAT/QA and prioritise development and deployment changes
• Solve problems quickly with a customer-first mindset

Deliver a Premium Customer Experience

• Partner with Omnichannel and Customer Service teams to build seamless online-to-store experiences
• Actively apply customer insights to enhance our service and on-site experience

What You'll Bring

• 3–5 years' experience in a similar eCommerce role (retail preferred)
• Strong analytical capability - experience with Google Analytics or similar
• A can-do, hands-on approach with the ability to juggle multiple priorities
• Exceptional communication skills and a collaborative mindset
• Highly organised, proactive and comfortable working both independently and cross-functionally
• Tertiary qualification in marketing or business is preferred

Why You'll Love It Here

• Work with two globally recognised brands with global influence
• Join a digital team that's ambitious, innovative and growing fast
• Real ownership, real impact, real opportunity to shape the future of our online experience
• Be part of Accent Group - one of ANZ's largest and most dynamic retail groups

Ready to take the next step in your digital career?

Apply now and help us build world-class ecommerce experiences for two iconic brands.

At Accent Group Limited we are committed to creating an inclusive workplace that promotes and values diversity and inclusion. We believe in the diversity of our people across age, gender, identity, race, sexual orientation, ethnicity, physical and mental ability. We strive on creating an equal employment environment where everyone from any background can be themselves. The Accent Group acknowledges, and pays respect, to the Traditional Owners and ongoing custodians of the land. The Aboriginal and Torres Strait Islander and Maori people.