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Marketing Officer

19 hours ago

Newcastle, New South Wales, Australia Prosperity Advisers Group Full time

About Prosperity

Prosperity is an award-winning, mid-tier full-service firm, ranked 39 in AFR top 100. We care about our people and pride ourselves on our values of trust, respect, and innovation, fostering a supportive culture and shared purpose in creating the firm of the future. Prosperity is accredited as a Great Place to Work and has an excellent culture, competitive salary packages & benefits plus modern, attractive offices in three CBD locations.

About the Role

Reporting directly to the Head of Marketing & Communications, the Marketing Officer will play a key role in planning and executing brand-building activities, driving client engagement, and coordinating impactful events.

This role is integral to our marketing and communications team's capacity to reach strategic goals in client acquisition, retention, and brand reputation. You will have the opportunity to work across multiple channels, contributing to campaigns that align with our firm's business objectives.

Role Responsibilities

  • Event Management: Plan and execute events aligned with business objectives and brand reputation, delivering measurable impacts in client engagement, lead generation, and ROI.
  • Brand Governance: Ensure consistent branding across all channels, events, and partnerships.
  • Campaign Management: Oversee end-to-end marketing campaigns—prospecting, content development, channel selection, and event execution—to drive awareness, engagement, and conversion.
  • Digital Marketing & Lead Generation: Utilise digital channels for lead generation and to nurture client relationships throughout the sales funnel.
  • Client Centricity: Leverage data-driven insights to understand and respond to client needs by segment, ensuring all marketing activities are client-centered.
  • Collaboration: Foster strong relationships with internal teams and industry partners to support business development and ensure marketing alignment with firm-wide objectives.
  • Data & Tech Utilisation: Use CRM and marketing technology for data analysis, campaign measurement, and decision-making to improve marketing effectiveness.

Qualifications and Skills

  • Experience: 4+ years in marketing,
    communications, or PR, ideally in a professional services environment.
  • Education: Tertiary
    qualifications in marketing, public relations, communications, or a
    related field.
  • Versatility: Skilled in multiple
    marketing disciplines, including content creation, digital campaigns,
    sponsorship management, and event coordination.
  • Communication Skills: Exceptional written
    and verbal communication skills with strong attention to detail.
  • Organisational Skills: Excellent
    organisational skills with the ability to manage multiple projects and
    deadlines effectively.
  • Client-Focused: Strong client
    orientation, using data insights to enhance the client journey and
    experience.

Location

You will be based in our modern office in the heart of Newcastle CBD.

Join our team today

  • Please visit our website or use the Apply button above.
  • For a confidential conversation, please contact reach out at 
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