Senior Consumer

• Flexible / hybrid working environment
• Transform the KFC insights function
• Join Australia's fastest growing Quick Service Restaurant brand

Be your best self, make a difference, and have fun. That's our people promise. We feed our people's potential to banish the bland and be Original, all while creating finger lickin' good experiences for Australians At KFC, everyone has a seat at our table.

As our Senior Consumer and Market Insights (CMI) Manager you'll be responsible for transforming our insights function into a strategic powerhouse that drives business growth, brand equity, and operational excellence. You'll champion a consumer-first culture, ensuring that all strategies and decisions are rooted in robust data and actionable insights.

ABOUT YOU – OUR NEXT ORIGINAL

• A people coach that embraces our people first culture
• Excellent interpersonal, communication, and storytelling skills with the ability to articulate clearly and engage an audience effectively.
• Strong insights, data literacy, analytical, and numerical skills are essential. A natural ability to unpack complex data and connect the dots.
• Proven ability to work in a fast-paced, complex operating environment, requiring significant stakeholder engagement and buy-in.
• Big brand experience in a matrix organisation preferred. Experience in retail, service/multi-outlet, food industry, and FMCG is highly regarded.
• Relevant tertiary degree in marketing (or business-related discipline).

A DAY IN THE LIFE OF YOUR NEW ROLE

• Set the vision for consumer and market insights, ensuring strategies are informed by deep consumer understanding and robust data.
• Generate insights that inform and shape our annual operating plan and brand strategy, proactively identifying growth opportunities and strategic risks.
• Influence business and brand direction through actionable insights.
• Own and oversee the enterprise-wide research program.
• Design and execute consumer research and consulting projects to uncover actionable insights.
• Analyse consumer feedback, survey data, and qualitative research to identify key drivers of satisfaction, inform business decisions, and highlight areas for improvement.
• Adopt and integrate advanced analytics, artificial intelligence, and digital solutions.
• Monitor and analyse industry trends, market dynamics, and competitor activity.
• Maximize the value of first-party data, developing frameworks for tracking, measurement, and strategic development.
• Integrate of multiple data and insight sources to establish a unified, reliable foundation for decision-making.
• Build organizational capability in data literacy and insights application.
• Stay ahead of industry trends, tools, and platforms.
• Build strong relationships with internal and external partners, including e.g. franchisees, agency partners, and global teams.

BUCKETS OF BENEFITS

• A culture where you can be your original self.
• Salary continuance cover for all permanent employees.
• Monthly mobile phone and home internet contributions.
• Flexible work initiatives, including half day Fridays.
• Additional days of leave each year to focus on your Wellbeing.
• Signature career development programs.
• Corporate KFC Culture Club initiatives.
• Employee discounts at KFC restaurants.
• Free onsite secure parking at Frenchs Forest.

WHO WE ARE

Take one man with a big idea, add 11 herbs and spices, grit, ambition and buckets of heart – you've got KFC. Since 1952, we've been bringing finger lickin' good chicken to the world. But without our people, The Originals, none of it would be possible. Everyone at KFC is different. Unique. It's what makes us special. We'll always be original, and we welcome you to join us. Lead the charge, bring the spice and taste more out of life

JOIN OUR ORIGINAL TEAM

There's all kinds of FLG potential here Explore new paths and choose where your career takes you. Whatever your journey looks like, we'll help you get there, because we take your goals seriously. Apply now via the included link.

Here at KFC, we see ourselves as an equal opportunity employer. This means it's a level playing field for all. Our work environment is fully inclusive and we strive for a workplace where diversity of thought and perspective is welcomed, sought out and developed. No matter who you are or where you're from, people from all walks of life are encouraged to apply to join the KFC family. This means no matter your gender identity, ethnicity, cultural background, sexual orientation, disability, life stage or other legally protected status – you've always got a seat at our table.