
Business Analyst – SMB Processes
3 days ago
About
helps small and medium businesses (SMBs) thrive by combining practical business know-how with the power of AI. We provide tools, guidance, and community support that make running a business simpler, smarter, and more productive. Our team is focused on helping SMBs understand and adopt AI in ways that drive real outcomes - from efficiency gains to smarter decision-making. At , we believe AI isn't about replacing people, it's about empowering people and businesses to do their best work.
Role Overview
This role supports the product, content and client engagement teams by analysing SMB business processes and translating them into effective digital and AI-enabled solutions. With deep knowledge of ANZ SMB environments, the Business Analyst will ensure that 's offerings are practical, relevant, and easy for SMBs to adopt.
The role contributes directly to 's mission by designing and optimising business processes, identifying opportunities for automation and efficiency, and ensuring our solutions integrate smoothly with tools such as Zoho, , and other SMB-friendly platforms.
Key Responsibilities
• Analyse and document core SMB business processes across finance, operations, HR, and customer management.
• Work closely with stakeholders to translate business needs into functional requirements for digital and AI-enabled solutions.
• Map, and evaluate software tools (e.g., Zoho, , Xero, HubSpot) that best support SMB productivity and compliance.
• Support the design and implementation of workflow automation, dashboards, and reporting to drive efficiency and insight.
• Collaborate with product, technical, and content teams to ensure solutions align with SMB requirements and 's strategy.
• Provide subject matter expertise on SMB challenges in Australia and New Zealand, including regulatory and operational considerations.
• Monitor and evaluate solution performance, providing feedback and continuous improvement opportunities.
Skills, Knowledge & Experience
Essential:
• 5+ years' experience as a Business Analyst or Process Analyst, ideally within SMB-focused environments.
• Strong understanding of Australian and New Zealand SMB operations, including finance, HR, compliance, and customer-facing processes.
• Demonstrated experience mapping, analysing, and optimising business processes.
• Hands-on experience with SaaS platforms relevant to SMBs, including Zoho, , Xero and comparable workflow, Accounting, CRM, or project management tools.
• Ability to translate business requirements into clear technical and functional documentation.
• Strong communication and stakeholder engagement skills, with the ability to simplify complexity for non-technical audiences.
• Hands-on experience with AI productivity tools (e.g., Microsoft Copilot, ChatGPT, Zoho Zia, or similar).
Desirable:
• Exposure to AI/automation platforms and data visualisation tools (e.g., Power BI, Tableau, Zoho Analytics).
• Familiarity with cloud accounting and payroll systems (e.g., Employment Hero, MYOB).
• Experience working in or consulting to SMBs in Australia or New Zealand.
• Understanding of AI governance, data privacy, and ethical use considerations relevant to SMBs in Australia and New Zealand.
Attributes We Value at
• A proactive and problem-solving mindset
• Strong communication and collaboration skills
• Curiosity about AI and new technologies
• Willingness to adapt in a fast-moving environment
• Genuine interest in supporting the SMB community
This position description may evolve as the business grows and priorities shift. Apply here or send your resume to
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