Manager, Media and Advertising Partnerships

Mastercard is seeking a highly motivated and partnership-driven professional to join our team as a Partner Development Manager. In this role, you will be responsible for driving partner recruitment, enablement, and co-selling activities across the media and advertising ecosystem. You will work closely with global and independent media agencies, publishers, media owners, and AdTech partners to build high-impact, scalable partnerships that expand market reach and deliver measurable outcomes.

This role requires a unique blend of partner management, product and sales enablement, and go-to-market execution experience. You will act as the bridge between our solutions and the partner ecosystem, ensuring partners are equipped, enabled, and motivated to drive joint success in Mastercard's Channel Partner program.

Role/Responsibilities:

Co-Selling and Revenue Growth

• Meet assigned revenue targets with new and existing channel partners
• Drive joint sales opportunities with partners to accelerate adoption and revenue growth.
• Support account planning, pipeline development, and deal execution with partners.
• Engage Mastercard resources and stakeholders in support of partnership objectives and sales opportunities (e.g. direct sales, product, marketing)
• Manage channel pipeline and forecast reporting and track progress through the sales cycle
• Drive monthly partner alignment sessions to review partners' pipelines, conduct win/loss analysis, and develop account penetration strategies to identify and build new sales opportunities
• Work with priority partners to develop annual joint business and marketing plans that define strategies and activities to meet revenue goals; review and assess plan progress in partner-facing quarterly business reviews, making changes as appropriate
• Provide partner and market feedback loop to internal functions (e.g. sales, product, marketing) on tools and programs

Partner Enablement

• Design and deliver enablement programs that build partner capabilities in selling and positioning our solutions.
• Collaborate with product, sales, and marketing teams to develop training materials, playbooks, and go-to-market assets.
• Ensure partners are fully equipped to represent our offerings in market.

Partner Recruitment

• Identify, recruit, and onboard strategic channel partners across media agencies, publishers and media owners, and AdTech.
• Gain qualified partners' commitment by formulating and conveying a compelling business proposition
• Prior to finalizing contract negotiations with each partner, develop a joint business plan (including sales targets) that is aligned with the Mastercard standards and strategy
• Maintain a solid pipeline of qualified prospective partners to meet established recruitment targets
• Market and Ecosystem Engagement
• Represent the company at industry events, partner meetings, and thought leadership forums.
• Stay current on media and advertising industry trends to inform partner strategies and product positioning.

Background/Experience:

• 5–7 years of experience in partner development, sales enablement, or business development, preferably within the media, advertising, or AdTech ecosystem.
• Proven track record of working with global media agencies, independent agencies, publishers, or AdTech platforms.
• Strong personal network within the Media and Advertising ecosystem in Asia Pacific, with a focus on Australia and Southeast Asia
• Strong understanding of partner recruitment, enablement, and co-selling motions.
• Experience in product and sales enablement, with the ability to translate complex solutions into clear partner value propositions.
• Strategic thinker who can quickly develop a point of view on market opportunities to focus on for each solution area and move to action
• Be comfortable with a high degree of ambiguity and build-it-as-we-go mentality (if you are looking for a standard toolkit and clear direction on what to do, this job isn't for you)
• Fan of working with people internally or externally. You don't shy away from approaching people you never met before to pitch what we do and you don't feel bad if you get ignored. It's part of the job.

Corporate Security Responsibility

Every Person Working For, Or On Behalf Of, Mastercard Is Responsible For Information Security. All Activities Involving Access To Mastercard Assets, Information, And Networks Comes With An Inherent Risk To The Organization And Therefore, It Is Expected That The Successful Candidate For This Position Must:

• Abide by Mastercard's security policies and practices;
• Ensure the confidentiality and integrity of the information being accessed;
• Report any suspected information security violation or breach, and
• Complete all periodic mandatory security trainings in accordance with Mastercard's guidelines.

Corporate Security Responsibility

All Activities Involving Access To Mastercard Assets, Information, And Networks Comes With An Inherent Risk To The Organization And, Therefore, It Is Expected That Every Person Working For, Or On Behalf Of, Mastercard Is Responsible For Information Security And Must:

• Abide by Mastercard's security policies and practices;
• Ensure the confidentiality and integrity of the information being accessed;
• Report any suspected information security violation or breach, and
• Complete all periodic mandatory security trainings in accordance with Mastercard's guidelines.