Digital Engagement

11 hours ago

Melbourne, Australia Aquent Full time

An initial 9 month contract within a high profile Australian Brand for an experienced Digital Campaign Manager. You who will be responsible for defining, developing and managing the implementation of multi-channel digital campaigns and always on programs across digital platforms, with a focus on personalisation and automation. Working in partnership with marketing and product stakeholders, the role requires a strategic approach to digital marketing with the proven ability to define and create connected digital programs and data led experiences which drive awareness, acquisition, usage, retention and revenue to achieve commercial outcomes for the enterprise

The role will draw on deep knowledge and experience in the end-to-end digital production process, from initial concept definition through to implementation using design thinking and agile delivery methods to achieve strategy, customer and financial targets and to define and implement future programs utilising learnings and insights to consistently improve outcomes.

**About the Role**:
Lead the design and development of digital Engagement programs working in partnership with the commercial services studio, design, delivery and analytics teams along with key business stakeholders across the enterprise to validate and execute digital Engagement programs

You are a trusted advisor across teams and the business on how digital GTM experience do/could manifest throughout digital and data channels and be the central point of contact for digital GTM activity

Support the creation of a 12-month and quarterly digital plan that builds relationships across all customer segments

Development of aligned marketing and content calendar for promotional placements (including homepage, business, online shop and collectables)

Provide end to end project management of campaigns to deliver against agreed objectives (managing briefing, campaign delivery, optimisation and reporting)

Monitor and review performance data to uncover opportunities, track performance and drive future decision making and campaign planning

**To be Successful**:
Ideally 5+ years of experience, in digital and/or direct marketing roles (corporate or combination of agency and corporate): must have extensive experience in integrated campaign strategy planning

Strong experience of collaborating within a complex and multi-tiered stakeholder group in order to realise commercial outcomes

Automated marketing and digital marketing campaigns (B2B and/or B2C) having successfully developed end to end lifecycle programs for customers - onboarding, nurture, retention & win back

Digital Marketing including knowledge of industry, market trends and competitive landscape

Working knowledge of technical, legislative, contractual and compliance obligations affecting both digital and data channels and the market

Highly developed knowledge of the digital ecosystem and CRM strategies with experience using top tier marketing automation platform eg SFMC, Adobe campaign, Marketo

Passionate about data and data driven communications

**Please reach out to**:
Zena Nicolson

  • Digital Marketing Specialist

    11 hours ago

    Melbourne, Australia Just Digital People Full time

    Greetings job searcher. We're partnering with a leading technology based sporting organisation who are entering their next growth phase. First "cab off the rank" is a **Digital Marketing Specialist** to work directly alongside the Head of Marketing in delivering new strategic campaigns to boost customer engagement. The role will best suit someone who has a...

  • Digital Engagement Consultant, Lmi Digital Engagement

    2 weeks ago

    Melbourne, Australia QBE Insurance Group Limited Full time

    Digital Engagement Consultant, LMI Digital Engagement **Primary Details** Time Type: Full time Worker Type: Employee - Location: Melbourne, Sydney, Brisbane - Type: Permanent, full time - Hybrid role, Happy to talk flexible working **The opportunity** We are seeking a Digital Engagement Consultant to join our team and play a key role in supporting API...

  • Digital Engagement Officer

    2 weeks ago

    East Melbourne, Victoria , Australia Catholic Archdiocese Of Melbourne Full time $80,000 - $120,000 per year

    Full-time, permanent positionLocated in leafy East Melbourne, just a 5-minute walk from Parliament StationEnjoy the flexibility of hybrid working — three days in the office per weekThe Opportunity Are you a digital storyteller with a passion for purpose? The Catholic Archdiocese of Melbourne are on the lookout for a creative and strategic Digital...

  • Digital Marketing Specialist

    2 weeks ago

    Melbourne, Australia Spin Digital Design Pty Ltd Full time

    Are you a skilled Digital Marketing Specialist with a passion for EdTech? Do you have a track record of driving successful campaigns and growing online presence? If so, we want you to join our growing team as we expand into the Education Technology sector. The role is remote with one day per month required in the office for team-building and strategy...

  • Vacancy for Digital Archivist at RMIT University

    5 days ago

    City of Melbourne, Australia Digital Preservation Coalition Full time

    - Vacancy for Digital Archivist at RMIT University Vacancy for Digital Archivist at RMIT University 5 March 2023 Melbourne, Australia Fixed Term An exciting opportunity has come up for a Digital Archivist based at the RMIT University Archives within the Library. The role and associated developing digital preservation activities areground-breaking for...

  • Vacancy for Program Manager, Digital Preservation at University of Melbourne

    2 weeks ago

    City of Melbourne, Australia Digital Preservation Coalition Full time

    Overview Vacancy for Program Manager, Digital Preservation at University of Melbourne 22 October 2024 • Full-Time Responsibilities - The Program Manager, Digital Preservation will lead the University’s digital preservation program, driving continuous improvement of the digital preservation service and ensuring long-term management of digital assets....

  • Vacancy for Library Technologies and Digital Platforms Innovator at Monash University

    3 weeks ago

    City of Melbourne, Australia Digital Preservation Coalition Full time

    - Vacancy for Library Technologies and Digital Platforms Innovator at Monash University Vacancy for Library Technologies and Digital Platforms Innovator at Monash University 21 November 2021 Clayton Campus $102,120 - $112,722 pa HEW Level 08 Full-Time Bring your experience to deliver innovative services via the Library’s core digital platforms. You...

  • Technology Writer

    1 hour ago

    Melbourne, Victoria, Australia Digital Full time $80,000 - $120,000 per year

    Hire Digital is seeking a Technology Writer (Full-time, Remote) to own the voice and storytelling of a leading B2B enterprise technology brand on LinkedIn. This is a full-time, remote role dedicated to crafting impactful, professional, and insight-led content for a high-profile LinkedIn Showcase page. You'll write for and about topics like cybersecurity,...

  • Digital Community Engagement Officer

    2 days ago

    Melbourne City Centre, Victoria, Australia 39cdfe66-a1bb-49a6-8cf0-d14fe3c9f1a0 Full time $60,000 - $100,000 per year

    About usThe Department of Government Services (DGS) was established on 1 January 2023 to improve everyone's experience of doing business and interacting with the Victorian government. We bring important day-to-day services together in one department to make things easy and seamless for Victorians and businesses. We are doing this by connecting and digitising...

  • Digital Marketing

    4 weeks ago

    Melbourne, Australia Career Success Australia Full time

    The digital and e-commerce world is growing larger and more complex every day. This exciting Digital Marketing Internship will help you gain first-hand experience in utilizing digital marketing. As the Digital Marketing Intern, you will create unique advertising and marketing campaigns using platforms such as YouTube, Facebook, Instagram, and Google SEO and...