Paid Media Coordinator

3 days ago

Sydney, Australia The-Lowdown group Full time

**This is a full-time role in our Sydney based office. Based on experience and credentials, the salary guide is $62,000 - $72,000.**

The-Lowdown Agency is a full-service marketing agency that prides itself in only doing marketing that actually works.

This is an exciting opportunity to join a company that promotes people and culture in a creatively free environment. Throughout our decade in business, we’ve been lucky enough to create some kick-ass campaigns and have been recognised as the preferred agency for many automotive and lifestyle brands.

Being on an upward growth trajectory, our Paid Media Specialist is a newly created role.

**About the role**:
Our Paid Media Specialist will assist the Performance Marketing Manager in strategising and executing successful campaigns for our exciting portfolio of clients.

You will be across all things PPC/SEM, working closely with our clients to achieve some amazing results.

We’re looking for someone who is passionate about results with strong project management skills. You’ll be marketing across a diverse client portfolio to businesses of all sizes, from sole traders to multi-national organisations.

You have agency experience and you have a passion for and across the latest tactics in the world of PPC/SEM. Data and analytical skills must be of second nature to you.

**Here’s what you’ll do**:

- Strategise, develop, manage and optimise client PPC campaigns for different objectives across multiple platforms including but not limited to Google, Meta, TikTok and Snapchat.
- Work closely with our Account Managers and clients for each campaign.
- Effectively organise and manage your campaigns.
- Analyse data and insights to optimise your campaign workflow for a better ROI.
- Track KPIs to assess performance.
- Produce and present reports to Account Managers and clients.
- Represent The-Lowdown Agency as an expert in PPC/SEM marketing.
- Client relationship management.
- Help evolve, shape, and improve the internal PPC/SEM processes and systems.

**Here’s what you’ll look like**:

- You’ll have minimum 2 years PPC/SEM experience with a proven record of successful campaigns.
- You’ll have experience with Google Ads, Google Shopping & YouTube.
- You’ll have experience with Facebook & Instagram Ads.
- You’ll know your way around Facebook Business Manager. and have experience with Pixel Audiences.
- You’ll have experience with TikTok Ads.
- You can analyse the market and environment to determine trends and opportunities.
- You can forecast and report as well as develop PPC/SEM proposals and strategies.
- You’ll present well and can confidently talk through PPC/SEM strategies and reporting.
- Google AdWords & Analytics Certification is advantageous
- HubSpot automation experience is advantageous.
- You’re passionate, ambitious and willing to make something your own.
- You’ll have full Australian work rights and a valid drivers license.
- You’ll be able to work full time from our office in Oran Park.

**Our culture**:

- We do like having a good laugh - there are some big personalities here but big in the best way possible.
- Continuous learning is woven into every role. Whether it’s in-house training or attending conferences, if it’s going to better you, we’re all for it.
- Your performance has little to do with where you work or what you wear to work. We offer flexible working hours, what’s important is getting the job done.
- We’re passionate and fun. Our culture promotes excellence and inclusiveness in everything we do.

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