Marketing Manager

**About the Opportunity**
- As Australia’s premier sports entertainment business Entain is always looking for ways to provide enriching entertainment experiences for their fans and clients._

As a manager in this unit, you are crucial in coordinating and shaping the roll out of Entain’s future interactive games, both standalone and within their core apps. You’ll build a strong knowledge of what our consumers want to play, and the best ways to launch these experiences to drive usage and excitement.

This is a fantastic opportunity to lead a novel, fast growing division where you will get the chance to be both strategic and creative, crafting exciting new ideas and bringing them to life

**About Entain**

We’re Entain. Our vision is to be the world leader in sports and gaming entertainment. We are creating exciting and trusted experiences for our customers and revolutionising the gaming space as we go. Combining technology and entertainment to create products that push the boundaries, Entain is home to a global family of more than 25 well-known brands - names such as Ladbrokes Australia, neds, Bookmaker, betstar, and many more.

**What you will do**
- Working with the interactive games team to stay on top of the app development and coordinating the development of associated marketing elements needed to launch (eg. Website, Creative Assets, Marketing Plan, Channel execution).
- Digital Marketing, understanding the core app audiences, what they’re interested in, how to reach them effectively and how to efficiently drive app usage.
- Performance Tracking, analysing digital channel performance across channels like Search and Social to ensure you deliver the best possible impact from our media investment.
- Be a part of the app ideation process using your developed knowledge of what consumers engage with most in order to deliver fun, impactful gaming experiences.
- Managing budgets, invoicing, reporting and communication with stakeholders.

**Who we’re looking for**
- Relevant experience in digital and brand marketing.
- Sound knowledge of SEO and SEM best practice and experience in Google Analytics, Google Ads and Meta Ads.
- Experience with digital project management and marketing.
- You’ll have knowledge or a keen interest in the Mobile Gaming industry.
- You’ll be comfortable working autonomously with support from your respective teams, ready to organize and coordinate inputs from multiple stakeholders necessary to design, execute and report on your digital marketing approach.

**Why Entain**
- Genuinely flexible work arrangements - we aim to be in the office two days a week, but we want you to work the way that best suits you and your life
- 9-day fortnights - Yep that’s right
- Up to 12 weeks Paid Parental leave
- Heavily subsidised gym memberships and other paid for services as part of our wellness calendar
- Free onsite barista and fully stocked fridge and pantry for breakfast and lunch
- Extensive learning and development programs so you can expand your expertise
- Company-wide events to recognise and celebrate the great work of our team
- We LOVE Entertainment, and Racing and Sports are at heart of everything we do. So it only makes sense that we provide access to free and discounted tickets to sporting and racing events.

As a global employer, Entain is committed to providing a safe, fun, and inclusive culture where our people feel like they truly belong. We are a multicultural business that values, celebrates and respects individual differences, so whatever your sexuality, gender, gender identity, ability, age, race, religion or belief, you will have a voice here, and the space to do your best work. Our diverse internal networks provide the support for you to express your views and make a positive difference.