Media & Communications Advisor

4 days ago


Melbourne City Centre, Australia Mapco Full time

The Melbourne Arts Precinct Corporate (MAP Co) is the State Government agency responsible for overseeing the delivery of the Melbourne Arts Precinct (MAPT) project as well as the operations, programming, promotion and maintenance of Fed Square.

MAP Co is overseeing the delivery of the $1.7 billion Melbourne Arts Precinct Transformation project that includes, The Fox: NGV Contemporary, a new gallery dedicated to contemporary art and design; Laak Boorndap, the 18,000 square metre public open space in the heart of the precinct; as well as significant upgrades to Arts Centre Melbourne and its historic State Theatre.

It also takes on the management and operations of Fed Square and is responsible for connecting a single continuous art, civic, and cultural precinct stretching from Fed Square through Southbank.

Once the transformation is complete, MAP Co will also manage and activate Laak Boorndap, the urban garden that will connect the Melbourne Arts Precinct in a seamless and immersive cultural experience.

Fed Square is the gateway to the art precinct - and as Melbourne's public square it is the civic, cultural and community heart of the city. It home to three of Victoria's major cultural institutions: ACMI - Australia's Museum of Screen Culture, the Koorie Heritage Trust (KHT) and The Ian Potter Centre: NGV Australia along with an array of restaurants and cafes. Located opposite the iconic Flinders St Station, it is Melbourne's premier meeting place, tourist destination and event venue for thousands of free events every year.**

**Our values**

Our values are: First Nations First, Collaboration, Integrity, Community and Innovation

MAP Co values the unique backgrounds, experiences and contributions that each person brings to our community and encourage and celebrate diversity. First Nations people, those identifying as LGBTQIA+, women, people of all ages, with disability and culturally and linguistically diverse people are encouraged to apply. Our aim is to create a workforce that reflects the community in which we live.

**About the Role**

The role of the MAP Co Corporate Communications team is to support the positive positioning of Fed Square, MAPT and the Melbourne Arts Precinct Corporation as a leader in the broader Melbourne Arts Precinct.

The role of Media and Communications Advisor is to support and drive positive awareness through pro-active and re-active media, stakeholder engagement and strategic communications activities - primarily for the MAPT project but also for Fed Square and MAP Co when required.

**Key Responsibilities and Accountabilities**:

- Support the delivery of media, social media (including the MAP Co LinkedIn channel) and communications strategies that drive positive awareness of MAP Co, Fed Square and the transformation of the Melbourne Arts Precinct
- Drive effective communications projects that promote MAPT, Fed Square and the broader arts precinct
- Support stakeholder and community engagement activities for MAPT project including pop-up events and community info sessions
- Draft effective communications materials including media releases, fact sheets, Q&A's, briefing and speaking notes
- Coordinate media partnership requirements for MAPT and Fed Square
- Respond to and effectively manage media enquiries
- Liaise with stakeholders including project partners, State Government, local council, and tourism bodies
- Identify and notify the Media & Communications Manager of any risks to MAP Co, Fed Square and MAPT and draft potential communication for approval
- Manage the day-to-day drafting and uploading of news and social media posts to MAP Co's LinkedIn and website

**Key Selection Criteria**
- Solid writing skills with the ability to adapt to various channels required within this role
- Experience in planning and delivering events such as VIP, media, stakeholder or community events
- Ability to work across varied sectors and topics including construction, city development, arts, culture, events, food and drink and the local political environment
- A strong communicator with a proven ability to identify and articulate newsworthy angles/stories and adapt communications effectively to different audiences
- Demonstrated relationships with local and national media and experience in generating earned editorial
- Good understanding of the local and national media and communications landscape.

**Desired Experience/Qualifications**:

- Degree in Communications, Marketing, Media or Journalist preferred
- Experience in a media, communications or marketing role
- Government relations experience beneficial including preparation of Ministerial media briefs, key messages, and Q&A.
- Exposure in crisis communications
- Ability to work in a fast-paced, customer centric environment with significant stakeholder impact.

**Position Specific Requirements**

From time to time, out of business hours availability will be required to attend scheduled events, and manage media opportunities.**

**Recr



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