Marketing Specialist

2 days ago


Collingwood, Australia iMe Entertainment Pty Ltd Full time

**About Us**

iMe Entertainment Group is a leading Australian entertainment company delivering innovative experiences across multiple platforms. Based in Australia, we're passionate about connecting audiences with unforgettable entertainment experiences.

**The Role**

We're seeking a dynamic Marketing Specialist to join our team and drive our marketing initiatives across our entertainment portfolio. This role offers an exciting opportunity to work in Australia's vibrant entertainment industry with a company at the forefront of creative innovation.

**Key Responsibilities**
- Develop and implement comprehensive marketing strategies to promote our entertainment offerings
- Create engaging content for social media platforms, website, and promotional materials
- Analyse market trends and competitor activities to identify growth opportunities
- Manage digital marketing campaigns across multiple channels
- Collaborate with creative teams to ensure brand consistency across all materials
- Track and measure campaign performance using analytics tools
- Coordinate with external agencies and partners for marketing initiatives
- Planning and executing promotional events
- Maintain up-to-date knowledge of entertainment industry trends
- Contribute to quarterly marketing plans and budget management
- Conduct comprehensive marketing research to identify target audience preferences, evaluate campaign effectiveness, and inform strategic decision-making

**Requirements**:

- Bachelor's degree in a related field
- 2+ years of marketing experience, preferably in entertainment or media
- Strong understanding of digital marketing platforms and social media
- Excellent written and verbal communication skills
- Experience with analytics tools and data-driven marketing
- Creative thinking and problem-solving abilities
- Ability to work in a fast-paced environment and manage multiple projects
- Knowledge of the Australian entertainment landscape

**Job Types**: Full-time, Permanent

Pay: $75,000.00 - $85,000.00 per year

Work Location: In person



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