Head of Performance

2 weeks ago


Sydney, Australia GroupM Full time

WPP AUNZ-Barangaroo NSW

This is a role at GroupM which is part of the WPP network.

**Salary**: $180,000 - $200,000 inclusive of superannuation

Location: Office location will be determined dependent on the right applicant, as we have offices based in Sydney, Melbourne, Adelaide, Perth and Brisbane.

**ABOUT GROUPM**:
GroupM is the leading global media investment management company serving as the parent to WPP media agencies including Mindshare, EssenceMediacom, Wavemaker, GroupM Nexus, Acceleration and GOAT. With 1,000+ people based across Sydney, Melbourne, Brisbane, Adelaide and Perth, GroupM’s primary purpose is to maximize performance of WPP’s media agencies by operating as leader and collaborator in trading, content creation, sports, digital, finance, proprietary tool development and other business-critical capabilities. GroupM’s focus is to deliver unrivalled advantage to its clients, stakeholders, and people. Combined with GroupM’s global scale, our media investment decisions—guided by brand safety, leading privacy principles and premium relationships— represent 1 out of 3 ads in the global marketplace. Through modern investment services, we put money against goals that move businesses forward.

**ROLE OVERVIEW**:
The Head of Performance role is to lead, with overall responsibility for the direction, workflow, and quality of Biddable Implementation Planning for our agency.

The role drives process and performance, and is supported by agency operations teams to create space to operate in an elevated and future-focused manner.

**KEY STAKEHOLDERS**:

- Mindshare Marketplace and Investment Heads
- National Mindshare MDs and Client Partnership teams
- Client-side Heads of Media, Marketing, or equivalent
- All Biddable vendors, and publisher partners
- GroupM Nexus Craft Heads
- GroupM and Mindshare Commercial Directors

**KEY RESPONSIBILITIES**:
People
- Collaborate closely with Mindshare ExCo and LT to shape the direction of the agency, building solves for today and influencing change for the future.
- Set the rhythm for regular department meetings and collaborate with agency meetings.
- Openly communicate and collaborate with all internal key stakeholders and reports regularly.
- Hold regular performance evaluation meetings with reports throughout the year, setting SMART KPIs and creating a clear career development plan with them.
- Review your team's training needs to make sure their career plans are aligned to their progression. Responsible for training and development of all members of the team.
- Responsible for overseeing workflow between all members of the team and escalating any issues.
- Create and foster a cohesive team environment through agency activities and cultural moments.
- Manage the day-to-day activities of the team to ensure that SOX controls, SLAs and KPIs are adhered to.
- Responsible for the overall delivery of biddable investment, including leadership and development of a team that is consistently flawless in delivery & accuracy across all aspects.

Clients
- This role has a sharp focus internally, and will work daily with the Mindshare teams who service the clients
- Establish an understanding of client challenges, objectives & initiatives through collaboration with the Client Partners, and clients directly.
- Help build on the agency's reputation for outstanding client service
- Help to provide innovative strategic insights to the teams by acting as an expert on the client's business, industry, and competitors.
- Seek out reformist ways to keep client teams informed on relevant developments and changes to media landscape and media partners informed on agency priorities and client partnership opportunities.
- Lead internal communication of market trends, developments or any changes that will impact any buying performance.
- As required, responsible for client media audits, media negotiations and billings forecasting, working hand in hand with your key stakeholders to deliver to goals and client KPI’s.
- Supporting the Client Partners to maintain average Client Satisfaction scores of 8+ across the agency (Vantage).

Product
- Working with all key stakeholders to define the success metrics for the department, incorporating best-in-class quality assurance approach with continual improvement.
- Serve as a leadership voice with external partners and vendors, with a strong focus on identifying and scaling innovation opportunities.
- Oversee the construction and presentation of effective, bespoke, and future fit Biddable Investment strategies for clients, both for short term and long-term growth
- Collaborate effectively with Activation leads across the agency, to ensure Investment strategies span beyond media, into content, data, and technology.
- Expertise in media planning principles (e.g. scheduling, flighting, recency, effective reach theories, seasonality, market prioritisation, roles of all communication channels) and exceptional ability to utilise agency and industry tools to



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