
Head of Growth
5 days ago
Over 10,000 Instagram-first agencies and brands trust Sked Social to visually plan an attractive and cohesive feed, automatically publish posts of ALL types (for real), and analyze and learn from every post.
Much like a big family, our home base is Melbourne, Australia but our team members are distributed around the globe. We’re a fully remote startup that’s been profitable since day one, and we’re continuing to scale up our offering to customers.
Our remote-friendly style means everyone at Sked works in the way that works best for them. Happy days. Happy team. It also means we can meet the needs of our customers across all time zones. Everybody wins
We’re searching for a Head of Growth to develop, implement and manage experiments to deliver new users, and take ownership of multiple acquisition loops to become key drivers of growth.
You’ll focus on weekly, fortnightly, and monthly tests across the funnel, continually ideating and executing your ideas and analysing results to refine and optimise your activities to increase signups.
**Responsibilities**:
- Designing effective marketing experiments and creating short campaigns to test the viability and scalability of different channels and approaches.
- Identifying how to best communicate different user cases and reach different personae/industry/user cases
- Monitor and analyse important metrics (campaign results, conversion rates, traffic, etc), discover opportunities and report trends. Iterate based on insights from your analysis to improve upon growth metrics.
- Analyzing and communicating your results to the team on a regular basis, learning from what doesn't work, and further optimizing and scaling what does work.
- Working with the wider Sked marketing team to create any and all content needed for growth campaigns to succeed
**To be effective, we believe you need**:
- Proven experience in a B2B growth-centric role with experience across a range of different channels (and ways of reaching prospective customers).
- Strong analytical skills and prior experience leveraging data, metrics, analytics and customer behaviour trends to generate ideas and experiments. Prior experience with GA, Amplitude and A/B testing would be highly beneficial.
- To be open-minded, intensely curious, and a strong problem solver.
- To love working in a small team, being productive relatively rapidly, and getting straight into the 'thick of it'.
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