Sales Go-to-market Manager

5 days ago


Sydney, Australia hipages Full time

hi, we're hipages Group.

We are an Australian-owned, ASX listed tech company and the leading online tradie marketplace in Australia. Ranked #2 Best Places to Work in Australia, we offer meaningful, impactful work collaborating and innovating with the best and brightest in a transparent, supportive and fast-paced work environment.

Inspired and driven by our purpose of transforming the trade industry, building better lives for everyone, hipages Group operates via three technology-enabled platforms; hipages, Tradiecore, and Builderscrack (NZ) with ~300 team members across Australia, China, Philippines and New Zealand.

The hipages team create effortless solutions that help tradies streamline and grow their business and delight their customers.

**Why join our Sales team**:

- BE A HI-ACHIEVER: We LOVE to recognise and reward high performance with awesome incentives and prizes
- WE ARE ONE OF AUSTRALIA'S BEST PLACES TO WORK: Work for a market leader in the industry as part of a high-performing team
- LEARN AND GROW: We offer career growth opportunities and continuous formal and on-the-job learning
- COLLABORATE: Learn from fellow team members and work with cross-functional teams
- DREAM TEAM CULTURE: We love to recognise wins and celebrate as a team

**Your Opportunity**

This role is responsible for delivering world-class go-to-market and sales enablement programs that delight our customers.We're looking for someone who has experience within a similar go-to-market role and proven success in delivering winning strategies for inside sales and face-to-face sales teams.

If working in a fun, high-growth, fast-paced company appeals to you, then read on.

**How you will add value**:

- Take ownership for leading hipages go-to-market sales strategy
- New product offerings: work closely with cross functional stakeholders as the sales lead to develop and implement strategies and material to test then scale new offerings to market
- Existing product suite: work with sales leadership and other stakeholders to assess, execute and optimise existing sales enablement program
- Work closely with product and marketing to drive optimal new and existing product and campaign development
- Evolve, develop, execute, embed sales assets and customer facing collateral, case studies and pitch decks to support sales conversations and sales growth
- Work closely with marketing on the roll out of new branding initiatives across all sales channels
- Work closely with sales and marketing leaders to become an expert in the trade industry to develop the sales enablement strategy for the business
- Manage, develop and validate our ideal customer profiles, the competitive landscape and our unique value proposition to guide hipages sales strategy
- Build and design of strategic thought leadership pieces / go to market initiatives, including monitoring trends to ensure the sales team is well-equipped to have a consistent narrative on industry topics in market

**About You**:

- Minimum of 5 years experience in go-to-market program delivery, ideally within a similar technology business
- Experience in dealing with internal and external stakeholders at all levels
- Demonstrated experience in formulating effective sales enablement strategies, plans and programs for inside sales and face to face channels
- Strong customer-focus coupled with a track record of translating customer needs into successful sales programs and message
- Exceptional oral and written communication skills to ensure clear and accurate communication with all stakeholders at all organisational levels
- Exceptional content development skills with outstanding attention to detail
- Highly developed organisational and time management skills
- Strategic and operational business planning skills

**What success looks like in this role**

In the first 3 months you will have:

- You would have built a solid relationship with your key stakeholders and have a clear understanding of our products, sales capability and all of our existing sales processes, understand our budget assumptions and how our sales department works and interacts with other parts of the business.

In the first 6 months you will have
- Buyer Personas / Ideal Customer Profile / Competitor advantage / buyers journey / Sales plan
- GTM Strategy for our existing offering
- This is where you have left your mark on the team. You would have tested new training methods, sales processes, and motivational techniques and found ways to improve the output of your teams. You would have exceeded all your budgets and be aiming to do even better over the next 6 months.

**Take a look inside our home**:
We are different from similar-sized tech companies by providing a dedicated inhouse Talent Development team to support your career growth, have high standards and invest in our leaders resulting in a huge 89% of our team reporting that they have a great leader as their direct manager and offer a truly inclusive and diverse culture with 9



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