Media Account Coordinator
2 days ago
Account Coordinator
Foundation
Foundation is a boutique agency offering all you would expect from a boutique media agency but backed by the power and Omnicom Media Group.
We are a media activation company. Powerful communication is based on the strength of an idea and acting on it to its full potential. This forms the foundation of our thinking. We actively seek to create opportunity at every stage of the media planning & buying cycle, adding synergy, impact and economy. For us, creating opportunities is about finding ways to take advantage of a situation, not be limited by it. This is a philosophy we stand true to for our clients.
What does a Media Agency do?
Simply put, we manage the strategy, planning and buying of media for the likes of Daimler Group, HSBC and Ikon Films. We work with some of the best creative minds in the world to deliver media solutions that span across all offline and online channels (television, radio, cinema, press, OOH, digital) and continents. Sounds cool, right? It is
What does an Account Coordinator do?
An Account Coordinator position is the gateway to a career in media and will enable you to gain a solid foundation into any career in Marketing/Advertising. The commitment and investment that we will make towards your training now, and throughout your career is significant as you will not only learn media skills but also benefit from our extensive professional development program.
Over the first 12-18 months, whilst you learn as much as you can about the industry & tools (there are a few) you will play a key role in your client team supporting the administrative & buying process for your designated client portfolio. Your contribution to the team and the broader business will never be underestimated
As your knowledge increases you will interact with clients & media owners more and more and gradually, under guidance, you will take on planning and buying responsibilities.
Key day to day tasks
- Support the team with a range of administrative tasks - Check/manage/implement media bookings, compile competitive analysis and research, track campaign performance and manage reporting
- Stay updated on any program changes / launches, audience viewing figures (screen & OOH), circulation / readership figures (print), listener numbers (radio), new media developments
- Build strong and successful working relationships with your team, other internal teams, media representatives and creative agencies
- Weekly monitoring of all campaigns to identify any discrepancies
- Attend training sessions, workshops and strategy sessions. Continually seek to learn and develop
The role and ultimately your career, will centre around data as we report on every cent of media spend, track every campaign and as every day goes by, we use data more frequently and in more sophisticated ways. Whilst having a strong mathematical background isn't necessary (excel does the maths for us nowadays) a strong attention to detail and an understanding of the importance or reporting and finances is a must.
Who are you?
You would be someone who is looking for an entry level position (no prior experience required although tertiary education in a relevant field is highly regarded). Below are some key attributes to be successful in this role:
- Strong attention to detail
- Mathematical skills and excellent literacy
- Interpersonal and communication skills
- Organisational skills
- A ‘can do' attitude
- Proactivity and problem solving
- Enthusiastic and eager to learn
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