Lifecycle Marketing Specialist

23 hours ago


Sydney, Australia Bluefin Resources Full time

This prominent company is a dominant player in the health insurance industry and is currently involved in a range of exciting initiatives across the organization. In response to high demand, the company is searching for a skilled Lifecycle Marketing Specialist to oversee the end-to-end planning and execution of critical lifecycle, member support, and retention communication campaigns.

As a Lifecycle Marketing Specialist, the primary focus of this role will be to design and implement campaigns that enhance member retention and experience rates. By delivering targeted communications through both traditional and digital channels, the specialist will help members comprehend the value of their coverage and ensure they receive the right messaging at the right time. Ultimately, the goal is to improve member satisfaction and increase the company's overall performance

Day to day you will be responsible for;
- End to end campaign planning and delivery of key lifecycle, member support and retention communications
- Support in the delivery of mandatory communications
- Work with a high performing, collaborative team to ensure stakeholders are briefed and kept in the know with projects
- Have a customer first approach to all things marketing
- Make a difference by sharing your ideas with the team and adding value on activity
- Support the Lifecycle Marketing team to deliver targeted campaigns focusing across Acquisition, engagement, and retention

You will be passionate about lifecycle marketing activity with an enthusiasm for putting the customer first. If you have proven experience working in a Lifecycle role this is highly desirable. You will enjoy working in a team and collaborative environment and have experience in managing stakeholders both internally and externally.
- Strong end-to-end marketing campaign experience and a proven track record of results
- Strong skills in utilising data and analytics to measure and derive insights that will help refine and optimise campaigns
- Strong grasp of current lifecycle marketing strategies and in designing multi-channel campaigns
- Enjoy working in a fast-paced, multi-disciplinary environment with a flexible, agile approach to delivery.

BBBH52681_167652754137721



  • Sydney, Australia Xero Full time

    **How you’ll make an impact**: As a Lifecycle Marketing Specialist, you will play a crucial role in supporting the execution of Xero’s global lifecycle and engagement strategy. **What you'll do**: - Supporting the Lifecycle Marketing Manager, you’ll put our customers at the core of everything you do, to map who our users are, what they need and help...


  • Sydney, New South Wales, Australia beBeeMarketing Full time $100,000 - $150,000

    Lifecycle Marketing Specialist Job OverviewIn this role, you will play a key part in supporting the planning and execution of multi-channel marketing campaigns. Your focus will be on building, testing, documenting, and deploying campaigns across various platforms to ensure timely and accurate delivery.Your responsibilities will include providing day-to-day...


  • Sydney, New South Wales, Australia Cmc Markets Full time

    CMC are hiring We have a permanent opportunity for a Customer Lifecycle Marketing Specialist to join our Lifecycle & Content team, based in our Barangaroo, Sydney office. Please note that we operate onsite working and would require you to come into our Barangaroo office 5 days per week.About Us: CMC Markets is a global leader in CFD trading and share...


  • Sydney, New South Wales, Australia beBeeStrategy Full time $90,000 - $120,000

    Marketing Manager - Customer Lifecycle">This role involves designing and executing customer lifecycle strategies that deepen engagement, drive retention, and maximise customer lifetime value across every stage of the journey.">You will be responsible for managing the customer lifecycle marketing strategy, driving engagement, retention, and lifetime value...


  • Sydney, Australia hipages Full time

    hi, we're hipages Group. We are an Australian-owned, ASX listed tech company and the leading online tradie marketplace in Australia. Ranked #2 Best Places to Work in Australia, we offer meaningful, impactful work collaborating and innovating with the best and brightest in a transparent, supportive and fast-paced work environment. Inspired and driven by our...


  • Sydney, New South Wales, Australia beBeeLifecycle Full time $120,000 - $150,000

    Customer Lifecycle Marketing SpecialistThis role will support the lifecycle strategy for partner acquisition and conversion by driving continuous incremental uplifts throughout our communications channels.Map customer needs and create communication journeys that add value.Collaborate with teams to deeply understand the end-to-end customer journey.Identify...

  • Lifecycle Marketer

    1 week ago


    Sydney, Australia Heidi Health Ltd Full time

    Who are Heidi? Heidi is on a mission to halve the time it takes to deliver world-class care. We believe that by 2050, every clinician will practice with AI systems that free them from administrative burdens and increase the quality and accessibility of care to patients across the world. Built for clinicians, by clinicians, at the core of Heidi is its...


  • Sydney, New South Wales, Australia Montu Full time

    **Company Description**Montu is Australia's largest healthtech business with a focus on alternative healthcare. Founded in 2019, it supports patients, doctors and pharmacies through its Alternaleaf clinic, offers accredited healthcare education to clinicians via its SAGED platform, and dispensing solutions to pharmacies across Australia through Leafio. Montu...


  • Sydney, New South Wales, Australia F45 Training Full time

    Are you an experienced marketer who is passionate about creating engaging customer experiences that truly resonate? If you answered yes, then we have an incredible opportunity waiting for you in a brand new roleAt F45, we are looking for a dynamic and creative Lifecycle Marketing Manager to join our growing team.As the Lifecycle Marketing Manager, you'll be...


  • Sydney, New South Wales, Australia Ecommerce Equation Group Full time

    This is a Lifecycle Marketing Manager role with Ecommerce Equation Group based in Sydney, NSW, AU == Ecommerce Equation Group ==Role Seniority - mid levelMore about the Lifecycle Marketing Manager role at Ecommerce Equation GroupLifecycle Marketing ManagerWork Type: Full-time Location: Sydney CBD, Hybrid Department: MarketingEcommerce Equation is built on...