Growth Manager

**Description**

At Xe, we live currencies. We provide a comprehensive range of currency services and products, including our Currency Converter, Market Analysis, Currency Data API and quick, easy, secure Money Transfers for individuals and businesses. We leverage technology to deliver these services through our website, mobile app and by phone. Last year, we helped over 300 million people access information about the currencies that matter to them and over 225,000 people used us to send money overseas.

We’re at a pivotal moment to transform how our customers discover, engage with, and use our services in an increasingly digital-first world. With strong brand recognition, trusted infrastructure, and a global footprint, we’re now focused on accelerating our growth through innovative products, modern marketing, and world-class customer experiences.

**OUR PRINCIPLES**
- ** AMBITION** - We dream big, try things out and always ask “why not?” and “what if?” We’re ambitious in our thinking and our delivery
- ** RESPONSIBILITY** - We get involved, bring our perspective, and are always open to new ideas. We take personal responsibility
- ** COMMUNITY** - We value a sense of belonging, trusting each other and encouraging authenticity. We contribute to our community

**ABOUT THIS ROLE**

Reporting to the Head of Growth within our Revenue organization, the **Growth Manager** will play a critical role in scaling Xe’s B2B and B2C platforms across APAC. This high-impact, cross-functional role focuses on:

- Driving customer acquisition, activation, and retention through insight-led, data-driven strategies
- Optimizing end-to-end customer journeys to enable seamless, digital-first experiences
- Embedding a culture of experimentation, agility, and commercial accountability across teams

**ROLES & RESPONSIBILITIES**

If you're passionate about fintech innovation, energized by solving complex growth challenges, and motivated by the opportunity to scale a fast-moving platform, this is your chance to make a meaningful impact. We’re looking for someone who brings both strategic thinking and hands-on execution, excels in cross-functional collaboration, and is excited to shape the next chapter of Xe’s growth.
**Key Responsibilities**:

- ** Full-Funnel Growth Strategy**: Drive end-to-end growth across acquisition, activation, retention, and expansion for our B2B and B2C products. Develop and execute comprehensive growth strategies that optimize each stage of the customer lifecycle, from initial awareness through long-term value realization.
- ** Cross-Functional Growth Leadership**: Serve as the central growth strategist, partnering closely with product, marketing, pricing, customer success, network, and compliance teams to identify, prioritize, and execute growth opportunities. Proactively challenge and assess existing product features, service model, compliance requirements, payment methods, and operational processes to inform strategic decisions and roadmap prioritization, ensuring alignment across functions to maximize impact on key growth metrics.
- ** P&L Ownership**:Take ownership of the P&L management of our web and app products in APAC, encompassing all transactions across client segments. Drive revenue growth, optimize unit economics, and contribute to overall profitability through data-driven growth initiatives.
- ** Customer Segmentation and Portfolio Optimization**:Partner with revenue leadership to analyze and restructure customer segments and territories based on growth potential, lifetime value, and service requirements. Develop tailored growth strategies for high-value consumers, SMEs, and enterprise clients, optimizing the balance between digital self-service capabilities and high-touch support to maximize both customer satisfaction and operational efficiency.
- ** Customer Lifecycle Management**:Take a holistic approach to improving activation, engagement, retention, and expansion of users across all segments. Proactively identify opportunities spanning product enhancements, marketing campaigns, onboarding optimization, and process improvements to boost critical lifecycle metrics.
- ** Experimentation and Optimization**: Design, execute, and analyze growth experiments across the entire customer journey. Utilize digital analytics tools to identify conversion bottlenecks, test solutions, and implement changes that enhance user experience and drive measurable revenue growth.
- ** Market & Competitor Intelligence**:Benchmark against leading fintechs (e.g. Wise, Revolut, Brex, Airwallex) to uncover gaps and drive innovation in product and GTM strategy.
- ** 4+ years of experience in growth, product, business operations, consulting, or finance.** Experience in fintech, eCommerce, SaaS, or a fast-paced startup or high-growth digital environment is strongly preferred. You can quickly synthesize data, qualitative insights, and deep product understanding to develop and prioritize comprehensive growth strategies across t