Marketing Specialist
5 days ago
**Company Overview**:
Intercon Engineering Pty Ltd is a leading project delivery firm specializing in high-pressure piping, structural work, and complex engineering projects, including metro stations/tunnels, and infrastructure projects for state and local organizations. We are experiencing significant growth and expanding our project pipeline, requiring skilled professionals to join our team.
**Position Overview**:
- Engage in the company’s strategic planning activities and assist in shaping administrative and marketing guidelines that align with business goals.
- Design, develop, and implement advertising initiatives aimed at boosting sales within engineering-related projects.
- Manage the end-to-end production process of marketing campaigns, including creative design, copywriting, video production, and media buying, ensuring projects stay within scope, timeline, and budget.
- Facilitate the rollout of marketing strategies across individual projects and the organization’s brand
- Collaborate cross-functionally marketing and other departments to maintain unified and impactful promotional efforts.
- Track and assess key metrics to measure the success of administrative and commercial initiatives.
- Generate comprehensive monthly reports detailing marketing activities and sales results, incorporating data analysis.
- Coordinate corporate brand análisis
- Standardize the company’s internal and external communications in alignment with the corporate brand identity.
- Analyze consumer behavior and market trends to forecast potential opportunities and challenges.
**Requirements**:
- University degree in Marketing, Economics and Business, or related fields.
- Proven experience of at least 3 years in similar roles, preferably in engineering, construction, or technical industries.
- Strong knowledge of strategic planning, advertising campaign development, and budget management.
- Analytical skills to interpret market data and consumer behavior.
- Excellent communication and teamwork skills.
- Proficiency in digital marketing tools, analytics software, and project management.
**Preferred**:
- Previous experience in the engineering or construction sectors.
- Knowledge of branding and corporate identity management.
**What We Offer**:
- Professional and collaborative work environment in a leading industry company.
- Opportunities for professional development and career growth.
- Competitive remuneration and market-aligned benefits.
Pay: $81,016.00 per year
Schedule:
- Day shift
Work Location: In person
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