Category Analyst
5 days ago
At Kellogg’s we are part of an environment that gives us the freedom to belong. Our culture champions diversity and celebrates difference, in a place where you can be you._
We are a global powerhouse in cereals and snacks and we make some of Australia’s favourite foods. Our iconic brands include Nutri-Grain, Special K, Sultana Bran and Coco Pops (cereals), LCMs & Pringles (snacks). We continue to innovate and stay close to our customers to remain on top of the game
Pringles is a leading global brand within the category, with over 60 years of bringing fun, energy, passion and differentiation to the category, with huge headroom for future growth - as we’ve always said ‘once you pop, you can’t stop’. Recently, Kellogg’s has announced globally a focus on building its snacks portfolio and intent to have it as the growth engine of the global organization. Locally across Australia and New Zealand, a dedicated business unit for Pringles and Salty Snacks has been created to be the major focus of local growth and expansion.
As a result, this is a new position created to support the growth agenda for the business across ANZ. Supporting the Category Strategy Manager for Pringles to develop category insights and driving recommendations of both where and how we can play to win in salty snacks
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Key responsibilities will include:_**
- Delivery of customer & category specific deep dives and provide recommendations
- Supporting the category management team in the management of and recommendations on portfolio, range, space, prioritization (for our Pringles and Salty Snacks portfolio)
- Working with field, customer marketing and brand marketing teams to develop world class tools for field and customer teams for in market execution
- Education of sales team around category understanding, promotional management, and financial acumen.
- Ownership of the Planogram process and outputs across all customers
- Supporting the Category Lead and Pringles & Salty Snacks team in building and sharing a Shopper & Customer understanding based on insight and analytics across the business.
- Supporting the Category Lead and Pringles & Salty Snacks team in delivering Range reviews and Strategic planning days with our customers
- Support the development of trade/shopper marketing tools to drive best in class in-market execution with customer/brand marketing teams
First of all, we’re looking we’re looking for someone with BIG energy, personal drive and a passion to learn, develop and broader your career in the FMCG industry. You will work with an exciting & high profile brand within a team that is motivated & driven to achieve amazing things in this category With experience gained from the FMCG or Retail industries within Category, Sales, Insights or Marketing at an Analyst level or from Field Sales wanting to make the move to a more analytical role. You will have a natural inclination to be detail focussed and analytical in nature along with excellent written & verbal communication skills.
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Benefits, culture & company:_**
We’re a company that makes great food and we hire great people
Since first establishing in Australia in 1924, we have grown as an organisation and whilst our range of products has expanded our over-arching goal is still the same, to nourish with our foods.
Our K values (integrity & respect, accountability, passion, simplicity, success and humility and hunger) shape our Kellogg culture and guide the way the business is run.
We offer our employees competitive salaries including performance related bonuses and incentives, free on-site car parking for office days and half day Fridays year-round We are flexible in our approach to flex’ which means we’re not determining which or how many days you are in the office or at home, it’s about what works best for you & your functional team. Our well-being benefits are varied with offerings to suit everybody at every stage in your life - they include a well-being allowance and 2 x ‘Being at your best days’ annually - which are two days of leave to focus on your well-being.
As an individual you can grow and develop your career with the support of your Manager and development programs. The benefit of a global organization is you can take your career off-shore.
Kellogg (Aust) Pty Ltd is an Equal Opportunity Employer that aims to provide an inclusive work environment involving everyone and embracing the diverse talent of its people.
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