
Marketing Specialist
1 day ago
**Reporting to**: Creative Director
**Location**:Camberwell HQ
**Working Arrangements**: 4 Days in office / 1 Remote
**Key Stakeholders**:CardioScan Global Customers, Regional leaders, Business Development and Sales teams, Technology and Support teams, HR team
**Salary Package**: $85K - $90K including superannuation
**Introduction to CardioScan**
CardioScan is a global cardiac data and analysis company. We provide cardiac data and reporting to primary health practitioners in ten countries, including Australia, the US, the UK and across Asia.
We deploy cardiac equipment into the field, collect heart data and provide analysis to our customers with the upmost focus on accuracy, quality and speed. We want to put the right data in the hands of those who need to make the decision, in a time of need. We combine leading equipment with outstanding people and innovative software to ensure a focus on the customer and ultimately, their patient.
It's an exciting time to join Cardioscan and with all this growth comes opportunity for personal and professional growth. We want great people to be working with us and making important decisions daily. We want people we can trust and people who know what they are doing helps more than 500,000 people each year in a time of need. In return we offer an opportunity to be part of a fantastic team, in a supportive working environment, exposure to exciting emerging technologies and a focus on your learning and development.
**Position overview**
CardioScan is an Australian health innovation brand that has grown to become a global leader in cardiac monitoring solutions. Our rapid expansion into overseas markets after 30+ years as an Australian leader - sees our strong core team at Melbourne HQ growing.
Working with our Creative Director, you will be involved at all levels of our marketing effort with your key objective being to help plan and deliver end-to-end integrated campaigns to support our strong vision and business objectives.
**Core responsibilities**
- Planning and implementing integrated campaigns to drive brand awareness, enquiries and grow market share
- End-to-end campaign management including engaging and directing suppliers, managing schedules and liaising with internal stakeholders
- Ongoing multi-region website updates, content management and SEO best practice activities
- Engage with suppliers to coordinate and deliver print and event materials
- Delivering our content strategy to drive company-wide engagement, supporting network expansion and brand engagement
- Assist with analysis, reporting and preparations of key insights into performance
- Conduct and synthesise customer research in collaboration with Sales and Design colleagues.
- Support HR communications and activities to elevate team culture
**Personal attributes**
- Confident and dynamic personality, who enjoys taking ownership in driving results
- Ability to switch between strategic thinking and a strong hands-on approach
- High degree of self-motivation, able to work independently and, also as a team player
- Understands value of creative problem solving and customer experience
- Excellent interpersonal skills, able to relate with people at all levels and backgrounds to support our global team
- Attention to detail is a must
- Enjoys a variation of tasks and is flexible and adaptive to changing workloads, deadlines and developments
**Technical skills**
- Minimum 2-3 years' experience in a similar role
- Bachelor's degree or Tertiary qualification in relevant discipline
- Interpret performance metrics with Google Analytics
- Proven copywriting, content development and campaign outcomes with portfolio examples
- Advantageous to have experience with: Salesforce, Adobe CC and/or SEO tools
**Please note**: It is a requirement of this role to undertake an Australian Federal Police (AFP) National Police check prior to appointment.
**Why work with us?**
Hearts are at the core of everything we do. Working with us provides an opportunity to be part of a fantastic team, in a supportive working environment, exposure to exciting emerging technologies. and focus on learning and development. It’s an exciting time to join our business and as it grows, so do the opportunities for personal and professional growth.
Our people are our priority, and we strive to create a workplace where people are respected, valued, and rewarded for their contributions. We focus on outcomes. We value flexibility and encourage our team to work in ways that support their work/life commitments and wellbeing.
**CardioScan offers**
- A place where you can play a key role in a business that is growing rapidly
- An opportunity for career growth in quick succession
- A place that places significant trust and provides autonomy of its team and resources
- A place that encourages people to deliver on behalf of each other and a Company that is growing on average into 2 new countries per year
- Where personal growth and self-learning is
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