Event Producer

I**Join United Cellars and Bring World-Class Wine & Spirits Events to Life**

United Cellars is on the hunt for a talented and passionate individual to join our team in a hybrid **Event Manager / Event Coordinator** role. Based in Sydney and reporting to the Head of Marketing & Events, you’ll be the engine behind some of the most dynamic and high-end wine and spirits experiences across Australia.

From Burgundy to Barossa, Islay to Osaka, we bring the world’s finest producers to our guests’ glasses. You’ll be at the helm of those encounters, ensuring every detail is flawlessly executed, from first pour to final farewell.

**Who We Are**

Since 2004, United Cellars has been serving discerning drinkers across Australia and New Zealand. We are an independent, family-owned wine and spirits merchant, not beholden to corporates or algorithms. We match our customers with expertly curated bottles and deliver unforgettable events: think vertical Bordeaux dinners, rare whisky masterclasses, and exclusive spirits tastings hosted by global producers.

**The Role**

This role sits perfectly between coordination and strategic event management. You’ll own the logistics, liaise with venues, oversee ticketing and reporting, but also help shape the experience. You’ll need to understand hospitality service flow, be comfortable juggling multiple events, and have an eye for both customer satisfaction and commercial results.

**Key Responsibilities**
- End-to-end planning and delivery of United Cellars events mostly in Sydney but also some interstate opportunities.
- Venue and supplier coordination, including restaurants, caterers, and winemakers
- Management of event listings, ticketing platforms, guest communication
- On-the-ground execution and hosting of events across key cities (primarily Sydney)
- Reporting on event KPIs using Excel and internal systems into the Events Manager.
- Customer service liaison pre and post-event
- Maintaining strong relationships with our trade partners, sommeliers, and brand ambassadors
- Post-event analysis and improvement recommendations

**What You Bring**
- Previous experience in event coordination or management, ideally with exposure to F&B, wine, spirits, or hospitality
- Understanding of restaurant service dynamics (how front and back of house operate)
- Comfort with Excel, reporting, and managing budgets
- Highly organised with strong attention to detail
- Clear communicator and confident under pressure
- A genuine passion for wine, spirits, and delivering unforgettable guest experiences
- Willingness to travel for events across Australia

**How Success is Measured**

You’ll be working towards clear, performance-based KPIs such as:

- Number of events delivered and listed
- Tickets sold and events reaching capacity
- Revenue and gross profit from events
- Average spend per attendee and post-event sales uplift
- Customer satisfaction and repeat attendance rates

**Why Work With Us?**

You’ll join a tight-knit, passionate team who live and breathe wine and spirits. We work with legendary producers, host events that leave a lasting impression, and never compromise on quality. If you love being where culture, hospitality, and logistics meet, and want to grow your career with a respected, independent merchant, this is your chance.

**Ready to raise the bar in wine & spirits events?**

Note: Only applicants with permanent residency or a relevant working Visa and above required criteria will be selected

Pay: $65,000.00 - $70,000.00 per year

Ability to commute/relocate:

- North Sydney NSW 2060: Reliably commute or planning to relocate before starting work (required)

**Experience**:

- Events management: 3 years (required)
- Event planning: 3 years (required)
- Wine Industry or related: 3 years (required)

**Language**:

- English (required)

Licence/Certification:

- WSET or equivalent wine/spirits (required)

Willingness to travel:

- 50% (preferred)

Work Location: In person