Marketing and Communications Manager

2 weeks ago


Melrose Park, Australia Mini Masterminds Full time

You are a driven marketer, who is highly organised and creative. You love to collaborate and work in a vibrant, social, results-driven team.

We are an innovative group of child care centres, who are privately owned and driven to provide the best standard of education and care in a safe and nurturing environment. We challenge ourselves to break new ground, constantly innovating in the sector and providing a rewarding environment for our team.

Your role will be to implement the marketing plan within the Marketing department. Working across all of our established and upcoming centres:

- Own our social media channels; responsible for engaging and growing our audience. Including leading the production of video and photographic content with the assistance of our centre teams
- Plan and execute our local area marketing efforts
- Drive retention activities
- Graphic design of marketing elements
- Event planning and execution - Open day community events, parent information nights, graduation nights, guest speakers, centre birthday parties, shopping centre school holiday activities and expos
- Maintenance and management of website, including creation of landing pages, automation flows, updating imagery and key information.
- Being involved in implementing and creating new marketing initiatives and ideas to ensure that each of our childcare centres is reaching maximum potential in occupancy
- Liaise with stake holders and suppliers when required.
- Seek PR opportunities for centres i.e. exceeding the NQS. Manage third-party reviews.
- Manage and ensure consistent branding of our childcare centres and offer support and guidance to our directors with marketing tools and resources
- Proficient in Adobe Creative Suite (InDesign, Photoshop and Illustrator)
- Experience with Wix and Word Press an advantage

**What we can offer you**:

- Salary commensurate with experience
- Potential to learn about new areas of marketing (SEO, Adwords, WordPress, Facebook Ads)
- Support for a healthy work/life balance with focus on professional development
- Potential progression opportunities, with development and support to grow
- A fantastic culture and team

**Requirements**:

- Bright, friendly and energetic and thrive in a fast-paced environment
- You must have some experience as Marketing Coordinator, Marketing Manager, Digital Agency or Creative Agency experience is also desireable.
- Highly developed time management skills
- Excellent written and verbal communication and interpersonal skills

We love what we do and are looking for passionate people to share our success. If you want to work for a growing company that values you, then this is the right role for you



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