Digital Marketing Specialist

Hybrid and flexible working, Health & wellbeing programs,
- Collaborative culture with a genuine commitment to sustainability
- Permanent, full-time role with learn and grow opportunities

Digital Marketing Specialist | Bonds | Kew

This is a diverse and fast paced role, perfect for a self-motivated individual who is results orientated, analytical, and thrives in providing digital marketing excellence and success. You'll not only be exhilarated about the digital space, but also have a great passion for retail and enhancing the customer purchasing experience.

As Digital Marketing Specialist, you will have the responsibility of:

- Track and analyse performance of digital campaigns against KPI targets providing key insights and recommendations
- Coordinate content for digital media campaigns and activations
- Manage allocated digital marketing budget on a monthly basis to ensure all spending is done effectively and efficiently
- Research, identify, and recommend new digital marketing opportunities across existing and new channels, and then project manage these to delivery.
- Collaborate with external performance media agency and affiliate network

What experience you can bring to us
- Proven experience in a similar role, either agency or client side.
- Demonstrated knowledge and experience in planning and executing a digital marketing strategy producing measurable results.
- An ability to present data in a concise and visual manner combined with an analytical mindset
- Technical knowledge and experience in a range of web-based tools such as Google AdWords, Facebook Ads, Google Search Console
- Good understanding of analytics and measurement tools such as Adobe and Google Analytics.

What can we offer you?
- Work for an amazing brand that's an Aussie household namework with inspiring cross-functional teams and stakeholdersjoin a business with an unrivalled culturewhat's not in it for you?
- Huge staff discounts across all the amazing brands in the Hanes portfoliowe're talking huge savings on Jockey, Bonds, Champion, Sheridan, Bras N Things, Berlei - and more
- Sample sales and extended family and friends' discounts
- Wellness Programs - regular free skin checks, flu shots, remedial massages, Employee Assistance Program
- Access to awesome perks, including corporate discounts, novated car leasing, Employee Assistance Program, Parental Leave Program
- Monthly business updates from our CEO and Senior Leadership Team, with regular presentations from our community partners
- COVID safe, flexible and relaxed office environment with sit-stand desks and a strictly casual dress-code
- Established and committed LEAN organization offering on-going training to all employees

A BIT ABOUT US..
Who wouldn't want to be part of Hanes Brands? Our culture is fantastic, made so by our people and the standards we set and strive towards each day. We enjoy the benefits of being part of a global organisation, whilst staying true to our heritage. As a company, we are passionate about developing our people, and there are endless opportunities for career progression across so many different areas of our business. We are open, collaborative and straight-talking: we love coming to work every day and being part of bringing our iconic brands to life that are loved by, well - everyone
Hanes Brands Australasia is home to some of Australia's most iconic brands, and we are proud to be part the US powerhouse Hanes Brands Inc, one of the world's largest manufacturer and marketer of basic apparel brands. We have 18 brands in our portfolio, including Bonds, Champion, Berlei, Jockey, Sheridan and Bras N Things, and a number of offices across Australia and New Zealand. We're a household name delivering beautiful comfy products that Aussies just love. And with six hugely successful e-commerce sites, an extensive and rapidly growing store network, amazing and well-established wholesale partnerships and a growing international presence, the future is looking bright

CULTIVATING A DIVERSE AND INCLUSIVE WORKPLACE

LI-PRIORITY