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Retail Media Sales Manager
2 weeks ago
**Job no**: 524194
**Work type**: Salaried
**Location**: Melbourne
**Categories**: Sales, Marketing
**About Us**
At Australian Venue Co., we’re redefining the hospitality experience through creativity, technology, and community connection. Our Retail Media division helps leading alcohol brands — and soon, non-endemic brands — connect with millions of consumers across our 200+ venues nationally. We blend real-world experiences with innovative media strategies to help brands influence consumer behaviour at the point of connection.
We’re growing fast and we’re looking for a **Retail Media Sales Manager** to drive the next wave of growth.
**Role Overview**
The **Retail Media Sales Manager** will focus on **growing non-endemic sales** by identifying new opportunities, building relationships with brands and agencies, and creating compelling campaigns that come to life across our venues.
This is a hands-on sales role: you’ll be prospecting, pitching, creating sales decks, closing deals, managing campaign delivery, and driving client success — end-to-end.
**If you're a natural networker, a strategic seller, and a campaign closer — this is the role for you.**
**Key Responsibilities**
- **New Business Development**: Prospect, qualify, and close new non-endemic brand partnerships through direct outreach, networking, and leveraging agency contacts.
- **Campaign Packaging and Selling**: Create and package compelling proposals and campaign concepts for major tentpole events (e.g., Australian Open, Spring Carnival) and evergreen sponsorship opportunities.
- **Client Relationship Management**: Manage brand and agency client expectations from first pitch through campaign execution and reporting.
- **Campaign Management**: Once a campaign is sold, traffic it internally to ensure smooth execution across creative, media, and venue operations teams.
- **Sales Collateral Creation**: Develop sales decks, marketing materials, and consolidated campaign packages to pitch to potential clients.
- **Reporting and Performance**: Deliver post-campaign reporting to clients, ensuring accountability and setting the stage for renewal and upsell opportunities.
**Key Performance Indicators (KPIs)**
- Achievement of individual revenue targets for non-endemic sales.
- Growth of non-endemic client base and diversification of revenue streams.
- Campaign delivery success rates.
- Client satisfaction and repeat business rates.
**Skills and Experience**
- Minimum 5 years’ experience in a business development, media sales, or partnership sales role.
- Strong background in prospecting and sales hunting — comfortable generating your own leads, opening new doors, and networking at trade shows and events.
- Experience working with brand marketers and media agencies.
- Ability to build and present compelling sales proposals and campaign ideas.
- Strong organisational skills to traffic, track, and manage campaigns post-sale.
- Confident using LinkedIn, CRM tools (e.g., HubSpot, Salesforce), and other prospecting platforms.
- Solid understanding of how media businesses operate, including digital media, sponsorship, and event activations.
**Personal Traits**
- Highly proactive self-starter — you chase opportunities and close deals.
- Comfortable both selling big ideas and delivering operational detail.
- Energetic, persuasive, and excellent at building and maintaining relationships.
- A people-lover who’s as comfortable in a venue as in a boardroom.
- Able to work across teams and disciplines in a fast-paced environment.
**Why Join Us**
- **Real Growth**: Shape the future of non-endemic retail media at one of Australia's fastest-growing venue networks.
- **Creative Control**: Help define and build campaign ideas that break the mold.
- **Career Advancement**: Be part of a high-growth division where performance is recognised and rewarded.
- **Culture of Action**: We value initiative, agility, and results over hierarchy.
- **Venue Connection**: Truly connect with our customers and partners by spending time in the venues you’re impacting.
**Advertised**: 02 May 2025 AUS Eastern Standard Time
**Applications close**: 16 May 2025 AUS Eastern Standard Time
