Marketing Manager

2 weeks ago

Sydney, Australia Goodman Full time

Seeking commercial marketing thought leader with deep Masterbrand, portfolio expansion experience and end to end value chain optimiser
- Drive the next phase of step change growth for one of Australia's most loved and iconic brands
- Integral Portfolio & Marketing team leader, championing cultural transformation

At Goodman Fielder our purpose is making everyday food better for everyone. Our aspiration is to be the leading integrated food solutions business in the region. We are a team that believes that anything is possible. A team that understands our business and focuses on the right things that make the biggest difference and one that considers our end-to-end value chain when making decisions to optimise our business. We drive change as an opportunity for us to innovate and transform our business and to achieve beyond what we think is possible.

**The what**:
We're embarking on a journey to revolutionise our business, and we're looking for someone with a hunger for bringing our vision to life. Reporting to the Head of Portfolio, you will be responsible for driving profitable growth across our well known and loved Loaf brands and ensuring effective leadership and collaboration of cross-functional teams to deliver strategic business initiatives.

**The who**:
You're a passionate marketing specialist who wants to make a real impact to the P&L. You see challenges as opportunities and seek ways to do things differently. An outstanding communicator, your open, curious and collaborative nature inspires others to drive towards delivering your vision.

**Specifically, you will**:

- Be the brand expert with deep appetite for data and insights that impact on portfolio and brand performance and management across the Retail and Foodservice channels,
- Develop and Implement of the 3Year and annual strategic plan - to drive portfolio and brand growth & health, end user and purchaser preference across the Retail and Foodservice channels
- Own the Masterbrand and roll up of brand and portfolio plans across the Masterbrand
- Lead brand optimisation to drive incremental profit
- Drive the development of innovation plans for the brands, and associated strategies

**To be successful in this role you will need**:

- 9+ years brand management experience
- Demonstrated FMCG experience
- Leadership of complex x-functional projects
- Degree qualified in Marketing or Business
- Experience in brand equity and shopper campaigns
- Experience in developing category strategy and building category reviews
- Strong internal and external stakeholder management
- An entrepreneurial spirit - You challenge the status quo and embrace challenges
- Strong leadership qualities - you take your team on the journey

**What to expect from us**:
With sites spanning across the Australasian region, working as part of a highly driven team at Goodman Fielder, you can expect an opportunity to build your own home-grown career across functions and brands.
In return for your passion and success, we will reward you with a competitive remuneration package and help you to achieve personal and professional growth and development all in a flexible working environment.
At Goodman Fielder, we aim to be a destination employer in the food industry where we don't just offer jobs - we offer long term careers.

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