Product Marketing Manager

2 weeks ago

Brisbane, Australia Micromine Full time

Join one of the world’s premier mining technology companies.
- An established business, operating since 1986.
- A team-first culture, flexible work options, and great benefits.

**About Us**

Founded 37 years ago, Micromine is at the cutting edge of next-generation technology for mining. With offices in 9 different countries, we are one of the world's premier mining software companies; our technology is used in all corners of the globe.

**What We Offer**

An established multinational business, growing fast, with great benefits:

- High growth company providing growth opportunities for our people
- Work from home (WFH) and flexibility options to balance work and home life
- 12 weeks paid parental leave - primary and secondary carers
- Free gym membership
- Employee Assistance Program for you and your family
- Social Connection and Responsibility Program
- Delicious fresh fruit and coffee in the office
- Discounted private health insurance
- Novated leasing
- The opportunity to work across both the Mining and Technology sectors
- An engaging team culture and a modern office within **Brisbane's, Fortitude Valley**

**About The Opportunity**

As the Product Marketing Manager at Micromine, you will be responsible for defining and executing marketing plans that drive adoption, engagement, and revenue growth for our various products.

Reporting to the Head of Global Marketing you will work closely with cross-functional teams to position our products, creating value propositions, plan go-to-market strategies, and developing sales and marketing content.
- Conduct market research and competitive analysis to identify market trends, customer needs, and opportunities for differentiation.
- Be responsible for the creation and execution of end-to-end marketing campaigns that articulate the benefits of our product suite for customers and partners worldwide.
- Craft compelling messaging and positioning that effectively communicates the value proposition of our products to target audiences.
- Create impactful marketing collateral, including sales enablement materials, presentations, case studies, and whitepapers.
- Drive demand generation initiatives through digital marketing channels, events, webinars, and other promotional activities.
- Analyse performance metrics and KPIs to measure the effectiveness of marketing campaigns and optimize strategies for continuous improvement.

**About You**

You will have a proven background in end-to-end product marketing, ideally within the Technology / SAAS space.

Other key skills, experience, and qualifications:

- Senior experience in B2B product marketing.
- Proven track record in the development of product positioning, creating value propositions, planning go-to-market strategies, and developing sales and marketing content.
- Ideally have experience within the software / SAAS space.
- Mining industry experience or exposure is a big plus.
- Strong communication skills, both verbal and written, with demonstrable experience in translating complex information and data into clear understandable messages.
- Responsible for product suite revenue and growth goals.
- Comfortable using collaboration, CRM, and marketing automation tools.

**Next Steps**

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